Director of Marketing Strategy

4 days ago


Charlotte, North Carolina, United States U.S. Bank Full time

Job Summary

U.S. Bank is seeking a highly skilled Director of Marketing to join our team. As a key member of our marketing department, you will be responsible for developing and executing marketing strategies that drive business growth and revenue.

Key Responsibilities

  • Develop and implement marketing plans that align with business objectives and drive revenue growth.
  • Lead cross-functional teams to execute marketing campaigns and programs.
  • Collaborate with sales teams to develop sales strategies and tactics.
  • Analyze campaign metrics and make data-driven decisions to optimize marketing performance.
  • Stay up-to-date with industry trends and competitor activity to inform marketing strategies.

Requirements

  • 7-10 years of experience in marketing, with a focus on business-to-business marketing.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Experience with marketing automation platforms and CRM systems.

Preferred Qualifications

  • Enterprise B2B marketing experience.
  • Public sector background.
  • Strong understanding of campaign and CRM systems.
  • Broad experience/understanding of all facets of marketing.

What We Offer

  • A comprehensive benefits package, including health insurance, retirement plan, and paid time off.
  • A dynamic and supportive work environment, with opportunities for professional growth and development.
  • A competitive salary and bonus structure.


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