Public Relations and Marketing Specialist
4 weeks ago
At America Works Network of Companies, we are seeking a highly skilled PR and Marketing Manager to lead our public relations, marketing communications, and social media initiatives. This role involves developing and executing marketing strategies that enhance our visibility, promote our programs, and engage our audience effectively.
Key Responsibilities:- Develop and implement comprehensive PR and marketing strategies that align with our organization's goals and objectives.
- Stay up-to-date with market trends, media landscape, and best practices in PR and digital marketing.
- Manage and grow our presence on various social media platforms, including content creation, community engagement, and performance analysis.
- Oversee the production of all marketing materials, including brochures, press releases, email campaigns, and digital content.
- Collaborate with internal teams and external partners to ensure cohesive branding and messaging across all channels.
- Organize and coordinate public relations activities, including media outreach and press events.
- Monitor, analyze, and report on the performance of marketing campaigns and PR efforts to measure effectiveness and identify areas for improvement.
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
- A minimum of 3-5 years of experience in PR, marketing, or a related role, preferably in social impact organization.
- Strong knowledge of social media platforms and digital marketing tools.
- Excellent communication skills, both written and verbal, with the ability to craft compelling narratives.
- Demonstrated ability to develop and execute marketing strategies that deliver measurable results.
- Creative thinker with strong analytical and problem-solving skills.
- Ability to work collaboratively in a fast-paced and dynamic environment.
- Commitment to the mission and values of America Works.
- A meaningful opportunity to contribute to impactful poverty-fighting programs.
- A dynamic and supportive work environment in the heart of Manhattan.
- Competitive salary and benefits package.
- Comprehensive Medical, Dental, and Vision Insurance
- Paid Time Off Package (10 Days Personal/Sick Time, 10 Days Vacation Time)
- 401K with Employer Matching After 1 Year
- Free Gym Membership at New York Sports Club After 1 Year
- Wonderful team, great work-life balance, and an opportunity to work towards an important mission of helping individuals achieve self-sufficiency
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