Senior Director of Corporate Marketing

3 days ago


New York, New York, United States Cockroach Labs Full time
About the Role

Cockroach Labs is seeking a seasoned marketing leader to spearhead our corporate marketing efforts. As Senior Director of Corporate Marketing, you will be responsible for developing and executing a comprehensive marketing strategy that targets IT decision-makers and architects. Your expertise will be crucial in crafting compelling narratives that resonate with our ideal customer profile (ICP).

You will work closely with cross-functional teams, including product marketing, demand generation, and brand, to ensure a cohesive and integrated approach to our marketing efforts. Your ability to analyze data and make informed decisions will be essential in refining and optimizing our marketing strategy.

The ideal candidate will have a proven track record of success in marketing within the B2B SaaS industry, with a deep understanding of the needs and decision-making processes of enterprise firms. A strong leadership background, with experience in managing high-performing teams, is also essential.

Key Responsibilities:

  • Develop and execute a corporate marketing strategy that targets IT decision-makers and architects
  • Lead the development of content marketing, social media, analyst relations, and public relations initiatives
  • Collaborate with cross-functional teams to ensure a cohesive and integrated marketing approach
  • Analyze data and make informed decisions to refine and optimize marketing strategy

Requirements:

  • 10-12+ years of experience in marketing within B2B SaaS
  • At least 5 years of leadership experience
  • Proven track record of success in marketing within the B2B SaaS industry
  • Strong leadership background, with experience in managing high-performing teams

About Cockroach Labs

Cockroach Labs is a fast-growing company that is revolutionizing the way businesses approach data management. Our mission is to build a different breed of database-one born in the cloud and built from the ground up to help companies of any size scale fast, survive disaster, and thrive everywhere.



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