Global Account Director

24 hours ago

New York, New York, United States Tik Tok Full time
About Us

TikTok is a leading destination for short-form mobile video, inspiring creativity and bringing joy to users worldwide. Our global headquarters are located in Los Angeles and Singapore, with offices in New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

At TikTok, we believe in the power of creativity and innovation. Our platform is designed to help imaginations thrive, and our teams are passionate about driving impact and growth. We're committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives.

About the Team

The Global Agency & Accounts Team (GA&A) is a strategic partner to the largest advertisers and agencies in the world, helping them develop TikTok solutions that build businesses and brands across our integrated suite of products. We're seeking a client-facing, customer service-oriented Global Account Director to lead the global relationship with our largest consumer packaged goods (CPG) partner(s).

Responsibilities
  • Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the Global Accounts and regional Sales team.
  • Serve as an external product consultant, educating clients and agencies on product solutions and best practices.
  • Work and collaborate with diverse internal cross-functional teams to drive organizational KPIs.
  • Proactively lead product update discussions, educate global brands on TikTok's new and existing products, and advise on best practices to drive incremental business opportunities.
  • Global Reporting & Analysis: On-going deal management and fulfillment analysis of spend, seasonality, bonus allocations, and fulfillment.
  • Optimization Analysis: Internal - Product Suite, Rates, Seasonality, Campaign volume, Creative Production. External - Market, category, and product engagement, best practices, and innovation tracking, casework sharing.
  • Cross-Brand Sharing: Ensures learnings and innovation shared across the accounts and global network shared internally and across functions.
  • Analyze account performance data to offer clients data-driven business insights and improve our account and advertising offerings.
  • Collect and share marketplace feedback and guide our account strategy.
  • Support and work with the regional sales team on pre-sale research and pitch process and collateral.
Qualifications
  • Leadership experience in account management/client services roles in digital marketing.
  • Excellent collaboration skills.
  • Global experience operating at global networks in previous roles and deep understanding of nuances by region.
  • Ability to analyze data and identify insights to assess business performance.
  • Proactive attitude with excellent project management, organizational, and analytical skills.
  • Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders.
  • Experience with ad verification partners (IAS, DV, DAR, MOAT).
Preferred Qualifications
  • Experience managing CPG advertisers with a deep understanding of their business and media challenges.
  • Self-starter, a fast learner with critical thinking.
  • Passion for TikTok.

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