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Digital Advertising Operations Manager

2 months ago

New York, New York, United States Penguin Random House Full time
Job Title: Assistant Manager, Ad Operations

Penguin Random House is seeking an experienced Assistant Manager, Ad Operations to join our Paid Media Strategy and AdOps team. As a key member of our team, you will be responsible for setting up and managing self-serve advertising campaigns across various platforms, including search, social, and DSP platforms.

Responsibilities:
  • Manage and optimize live digital campaigns to ensure maximum ROI
  • Collaborate with the divisional marketing department to implement ad operations requirements for advertising campaigns
  • Develop and maintain relationships with ad technology partners, including ad servers, DMPs, and DSPs
  • Provide key support and best practices to the team as we staff, structure, and refine our growing corporate digital advertising operations
Requirements:
  • 3+ years of experience in digital advertising, with a focus on ad operations/trafficking or a similar role
  • Fluency in digital marketing metrics and online measurement, including CTR, CPM, and ROAS
  • Experience managing self-serve campaigns in Facebook/Instagram and Google Ads
  • Excellent verbal and written communication skills, with the ability to network and collaborate with multiple teams
  • Strong organizational skills, with a keen attention to detail and ability to prioritize workload

Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom, and many other regions around the world. We are committed to quality, excellence in execution, and innovation throughout the entire publishing process. Our vibrant and diverse international community of nearly 250 publishing brands and imprints includes Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others.

We value the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.