Advertising Operations Manager

2 weeks ago


New York, New York, United States Western Union Full time
Role Summary

Western Union is seeking a highly skilled Advertising Operations Manager to lead the technical and operational aspects of advertising campaigns across digital and retail channels. As a key member of our team, you will be responsible for managing the setup, execution, and optimization of ad campaigns, ensuring seamless campaign execution and delivery.

Key Responsibilities

Grow owned and operated channel capacity and fill rate while developing high-yield, high-quality onsite placements and offsite extension channels.
Leverage historical data and research trends to prepare high-fidelity inventory availability forecasts for onsite video and display campaigns.
Track inventory contextually and adapt it to fit shifting demand.
Work closely with cross-functional teams to understand complex inventory, reporting, and workflow needs.
Deliver cross-channel media campaigns across platforms and partners.
Help grow the team.

Requirements

5+ years of direct experience in an advertising operations role.
Bachelor's degree or equivalent experience in business, marketing, or a related field.
Experience driving incremental revenue by using 1st-party data to target 3rd-party inventory.
In-depth knowledge of digital advertising channels, including programmatic platforms.
Expert consumer of analytical tools and statistical models, with the ability to translate into business and go-to-market strategies.

What We Offer

Competitive annual base salary range: $93,750 - $156,250 per year.
Eligibility for short-term incentives that align with individual and company performance.
Access to best-in-class development platforms, including multiple health insurance options, accident and life insurance, and more.

About Western Union

Western Union is a globally diverse organization where our unique contributions are recognized and celebrated, allowing each of us to thrive. We're passionate about diversity and committed to providing an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams while reflecting the communities we serve.

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