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Social Media

2 months ago

Framingham, Massachusetts, United States TJ Maxx Full time
About the Role

We are seeking a highly skilled Marketing Manager - Influencer & Social Media to join our team at TJ Maxx. As a key member of our marketing department, you will be responsible for developing and executing social media and influencer marketing strategies that drive brand awareness and engagement.

Key Responsibilities
  • Lead the development and execution of social media and influencer marketing campaigns across multiple channels, including Instagram, TikTok, Facebook, and YouTube.
  • Manage a team of marketing professionals and work closely with internal stakeholders to ensure alignment and effective communication.
  • Develop and maintain relationships with influencers and content creators to secure partnerships and collaborations.
  • Monitor and analyze campaign performance, providing data-driven insights to inform future marketing strategies.
  • Stay up-to-date with the latest social media trends and best practices, ensuring our brand remains relevant and competitive in the market.
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 7+ years of experience in digital marketing, with a focus on social media and influencer marketing.
  • Proven track record of success in developing and executing social media and influencer marketing campaigns.
  • Strong understanding of social media platforms, including Instagram, TikTok, Facebook, and YouTube.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
What We Offer
  • Competitive salary and benefits package.
  • Opportunities for career growth and professional development.
  • A dynamic and supportive work environment.
  • Access to the latest social media and marketing tools and technologies.