Local Market Solutions Manager, CAR-T
4 weeks ago
Job Description:
Johnson & Johnson is seeking a skilled professional to fill the role of Local Market Solutions Manager, CAR-T. This field-based position will support the Northeast Region, with a preference for the candidate to reside in the assigned region with easy access to a national airport.
About the Role:
This is a field-based position that requires strong collaboration with sales leadership, key account management, market access, and alliance partners to optimize and track the local promotional effort. The successful candidate will evaluate local marketing trends, field/customer insights, competitive intelligence, and market research to use personal or non-personal channels strategies to disproportionately benefit cilta-cel.
Key Responsibilities:
- Leads execution of a coordinated marketing deployment across key accounts and regional markets, as well as the planning and execution of all the promotional programs to support the overall cilta-cel brand position in targeted markets.
- Ensures coordination with sales leadership, key account management, market access, and alliance partners to optimize and track the local promotional effort.
- Evaluates local marketing trends, field/customer insights, competitive intelligence, and market research to use personal or non-personal channels strategies to disproportionately benefit cilta-cel.
- Leverage local insights to then create sales assets based on patterns/approaches for outreach from academic accounts.
- Develop and Operationalize Cilta-cel channel strategy for Oncology community practice strategy.
- Partner with Insights & Analytics to ensure the capturing of aggregated field insights and learnings to assess the effectiveness of our strategies and areas where the strategy needs to evolve.
- Work productively with to determine resources and programs that can address customer needs.
- Track, metric and evaluate regional performance and advise on corrections as needed.
- Leads local field training needs during the launch of CARVYKTI (both 1:1 and group training as appropriate).
- Facilitates workshops at National and Regional meetings by coordinating efforts, materials, and participants while maximizing engagement and effectively enhancing OS learning.
- Educate staff and local community sites on affordability and economic considerations for CART treatment for patients and treaters.
- Support patient care and transition between sites of care to optimize patient adherence and remove local operational barriers.
- Build, cultivate and grow long-term relationships with Local KOLs to drive EE planning at local, regional conferences and other venues.
- Ensures compliance with HCC and Company guidelines.
This is not an exhaustive, comprehensive listing of job functions. May perform other duties as assigned.
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