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Media Supervisor Paid Social
2 months ago
Digitas is seeking a highly skilled Media Supervisor Paid Social to join our team. As a key member of our paid social media practice, you will be responsible for planning, implementing, and optimizing data-driven campaigns across all social platforms.
Key Responsibilities:
- Develop and execute paid social media program strategies and analysis for clients, collaborating closely with other Media practices, Account, Creative, Social Strategy, and Measurement teams.
- Expertly guide and manage relationships between teams and clients to deliver high-quality, inspiring work and grow our business.
- Partner with Media Planning, Social Strategy, and Strategy & Analytics groups to understand the role of paid social within the larger paid media campaign.
- Flawlessly run paid media in API partner platforms and directly in social platforms, responsible for QA'ing campaign setup and trafficking.
- Stay up-to-date on new ad products and technology advancements, understanding how to translate them to deliver on business goals and how they work with your media plan.
- Demonstrate deep knowledge of the capabilities of API partners and be able to test and apply them to client/campaign objectives.
- Partner with Strategy & Analytics team to use real-time data, testing, and campaign learnings to effectively optimize and manage campaigns.
- Leverage planning and forecasting tools within platforms to inform budgets, bid strategies, and target audiences.
- Work flexible hours to adapt to the real-time nature of the social space, be available 'on call' during non-business hours for posting and optimizing as needed.
- Participate in the training of junior team members as needed.
Requirements:
- Superior collaboration and teamwork skills, experience working with cross-functional teams.
- Effective at project management and ability to re-prioritize while operating within a fast-paced environment, maintaining attention to detail.
- Intermediate to advanced skills in Excel.
- Excellent verbal and written communication skills.
- The ability to think on your feet, present to clients, and talk knowledgeably about the role of social media.
- Understanding of fundamental media metrics and calculations (CTR, CPC, CPM, CPA).
- Positive attitude and able to work independently, as well as part of a team.
- Bachelor's Degree Required.
- 5-7+ years of experience in media planning/buying or ad operations preferred.
- 2+ years of hands-on experience working in self-service capacity within social platforms, ideally with experience working in both API partner UIs and Facebook/Instagram, Twitter, and LinkedIn Platforms.
- 1+ years of team management experience.
About Digitas:
Digitas is an equal opportunity employer. Compensation Range: $70,000 - $110,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
