Paid Social Media Manager
4 days ago
We are seeking a highly skilled Paid Social Media Manager to join our team at IPG Mediabrands. As a Paid Social Media Manager, you will be responsible for developing and executing paid social media campaigns for our clients across various social media platforms.
Key Responsibilities:
- Develop and execute paid social media campaigns across Facebook, Instagram, Pinterest, Snapchat, Twitter, LinkedIn, TikTok, and Reddit.
- Oversee the work of Paid Social Media Specialists, Specialists, and Associates on the team, providing guidance and support as needed.
- Develop and maintain relationships with clients, understanding their goals and objectives and developing strategies to meet those needs.
- Stay up-to-date with the latest social media trends and best practices, applying that knowledge to improve campaign performance.
- Collaborate with cross-functional teams, including creative and media agencies, to ensure seamless execution of campaigns.
- Manage budgets and track campaign performance, making data-driven decisions to optimize results.
Requirements:
- Substantial experience in account management, planning, and/or performance media.
- Strong working understanding of paid social media platforms, including major players and supporting technology.
- Demonstrable experience working with multiple partners, on enterprise-level paid social media accounts with diverse budget levels and objectives.
- Proven ability to understand high-level client goals and how they translate into paid media strategy when applied via online technologies.
- Excellent written and verbal communication skills.
Preferred Qualifications:
- Agency experience strongly preferred.
- Detail and process-oriented, with the ability to multitask and prioritize tasks based on client objectives.
- Time management skills.
About IPG Mediabrands:
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). We manage over $47 billion in marketing investment globally on behalf of our clients across our full-service agency networks UM, Initiative, and Mediahub, and through our award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab.
We employ more than 18,000 diverse marketing communication professionals in over 130 countries. Learn more about our company culture and values at www.ipgmediabrands.com.
Salary Range: $90,000-$100,000 USD
Equal Employment Opportunity: IPG Mediabrands is an equal employment opportunity employer. We are committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
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