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Marketing Coordinator

2 months ago

Nashville, Tennessee, United States BNA Business Center Full time
About BNA Business Center

Welcome to BNA Business Center, a prominent player in the business services sector. We are committed to delivering excellence and fostering innovation in all our endeavors.

Position: Marketing Associate

We are seeking a talented Marketing Associate to support the development and implementation of our marketing and promotional initiatives.

The ideal candidate will possess a thorough understanding of the marketing landscape and be adept at analyzing market trends and consumer insights. Proficiency in data analysis and the ability to create detailed reports to assess performance metrics is essential.

Contribute to our success by crafting compelling marketing strategies that resonate with our target audience.

Key Responsibilities
  • Perform daily administrative tasks to ensure efficient operations within the Marketing department
  • Conduct comprehensive market analysis to identify new opportunities
  • Gather and evaluate consumer behavior data, including website traffic and rankings
  • Prepare reports on marketing effectiveness and sales outcomes, focusing on conversion rates
  • Assist in organizing promotional events and activities
  • Work collaboratively with Marketing Design and Content teams to create marketing materials (e.g., brochures, newsletters)
  • Maintain organized records of marketing performance metrics and past campaign results
  • Generate regular sales forecasting reports
  • Monitor competitors' marketing tactics and strategies
Qualifications
  • Proven experience as a Marketing Associate, Marketing Assistant, or in a similar capacity
  • Knowledge of digital marketing strategies and tools
  • Experience managing SEO/SEM campaigns
  • Proficient in various software applications, including MS Excel, web analytics, and Google Ads
  • Strong verbal and written communication abilities
  • Excellent analytical skills with a focus on results
  • Bachelor's degree in Marketing or a related discipline