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External Relations Strategist

2 months ago

Arlington, Virginia, United States Meals on Wheels America Full time
Job Description

Overview

Meals on Wheels America is a leading organization dedicated to addressing senior hunger and isolation through a comprehensive solution that includes tailored nutrition, social connection, safety, and more. Our network of community-based programs delivers a proven solution that enables independence and well-being for seniors across the country.

Position Summary

The External Relations Manager will play a critical role in positioning Meals on Wheels America as a thought leader in the healthy aging space. This involves developing and implementing strategies to manage relationships with external stakeholders, including press, policymakers, coalition partners, academia, and other key opinion leaders.

Key Responsibilities

  • Develop and execute comprehensive external relations strategies to enhance the organization's visibility and status as a thought leader in the health and aging fields.
  • Build and nurture external audiences across the aging network, academia, policymakers, health care, and other key opinion leaders.
  • Work with our PR agency to support and manage the creation and dissemination of press releases, statements, op-eds, paid media, and other communications materials.
  • Leverage our public website and online Member portal to elevate strategic initiatives and research products.
  • Identify and manage thought leadership opportunities for designated spokespeople, including media appearances, speaking engagements, and other strategic communications efforts.
  • Support the Advocacy team's goals to generate and amplify grassroots efforts through sustained and strategic communications efforts and the creation of supporting materials.
  • Collaborate across the organization to align external relations initiatives with organizational activities and goals.

Qualifications

  • 4+ years of relevant experience or a combination of relevant degree(s) and 2+ years of relevant experience.
  • Strong writing and editing skills with a passion for translating research, legislative matters, and other complex concepts into simple, digestible information tailored for unique audiences and desired outcomes.
  • Self-starter with the ability to take initiative and drive projects to completion with minimal supervision.
  • Strong problem-solving skills with the capacity to handle unexpected challenges and identify innovative solutions.
  • Ability to juggle multiple projects simultaneously, prioritize workload, and maintain strong communication with team and internal/external partners.
  • Ability to synthesize and summarize large amounts of technical information and to focus quickly on the essence of an issue.
  • Experience with email marketing and website content management systems.
  • Experience evaluating and reporting on communications outcomes and impacts.
  • Ability to work professionally and collegially within a creative, fast-paced culture that demands excellence and emphasizes teamwork.
  • Knowledge of MS Office Suite.
  • Strong enthusiasm for Meals on Wheels America's mission and commitment to our cultural values of collaboration, accountability, respect, empowerment, and service, augmented by a strong commitment to Race Equity, Diversity, and Inclusion.