Communications and Marketing Strategist

1 week ago


Dayton, Ohio, United States FC Industries Inc Full time

About FC Industries Inc:

Founded in 1972, FC Industries has evolved into a leading entity in the metal manufacturing sector, currently under the stewardship of the second generation of family management. We excel in providing manufacturing services that address intricate programs, delivering solutions that enhance efficiency and reduce costs.

Role Overview:

As the Marketing and Communications Manager, you will play a pivotal role in defining and articulating our brand narrative. Your efforts will be directed towards crafting genuine communications that resonate with our clientele and internal teams alike. You will be responsible for showcasing our diverse product offerings—from precision components to sophisticated assemblies—emphasizing the innovation and quality that distinguish us in the marketplace. Building robust relationships and ensuring our messaging embodies our dedication to quality, trust, and customer satisfaction will be central to your responsibilities.

Key Benefits:

  • A collaborative and supportive team environment that promotes growth and open dialogue.
  • Profit-sharing opportunities.
  • Comprehensive medical, dental, and vision coverage.
  • Company-paid life insurance and disability plans.
  • Immediate holiday pay and generous paid time off.
  • 401k retirement savings plan with company matching.
  • 100% tuition reimbursement for educational pursuits, including books.
  • Networking opportunities with industry leaders and participation in events.
  • On-site wellness coaching and discounts at local fitness centers.
  • Corporate discounts through various partners.
  • Engaging perks such as gift cards, team events, and employee appreciation initiatives.

Primary Responsibilities:

  • Design and execute marketing communications strategies aligned with business objectives.
  • Develop and implement strategic marketing plans across various business sectors.
  • Oversee the creation, production, and dissemination of media, including websites, press releases, videos, social media content, and promotional materials.
  • Maintain and update content for internal digital communication platforms.
  • Safeguard brand integrity across all product lines.
  • Collaborate with experts from sales, engineering, IT, and HR to enhance marketing efforts.
  • Engage with external partners, including freelancers, marketing agencies, and industry associations.
  • Manage corporate trade show displays and represent the company in public relations initiatives.
  • Oversee related contracts, subscriptions, and budget management.
  • Adhere to company policies, including safety and quality standards.
  • Perform additional duties as required.

Qualifications:

Minimum Requirements:

  • Bachelor's degree or equivalent experience in journalism, marketing, or a related field.
  • A minimum of 5 years in marketing, communications, or public relations.
  • Strong project management capabilities and excellent verbal, written, and presentation skills.
  • Creative and analytical thinking abilities.
  • Proven track record in building media relationships and successfully pitching stories.
  • Knowledge of market research and business development to identify trends and opportunities.
  • Understanding of long-term market forecasts and competitive positioning.
  • Experience in leading marketing and communications for multiple brands.
  • Ability to create promotional materials that accurately reflect brand identity.

Preferred Qualifications:

  • Proficiency in Adobe Creative Suite, including Photoshop and InDesign.
  • Experience in web design.
  • Familiarity with analytics tools such as Google Analytics and Google Ads for performance tracking.

Physical Requirements:

  • Ability to navigate production facilities and vendor locations as necessary.
  • Proficient in operating office equipment.
  • Capability to sit or stand for extended periods.
  • Ability to set up and dismantle trade show displays as required.


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