Communications and Marketing Director

2 weeks ago

Dayton, Ohio, United States FC Industries Inc Full time

About FC Industries Inc:

Founded in 1972, FC Industries has evolved into a leading entity in the metal manufacturing sector, proudly operated by the second generation of family ownership. We specialize in delivering advanced manufacturing solutions that enhance efficiency and reduce costs across complex programs.

Role Overview:

As the Marketing and Communications Manager, you will play a pivotal role in articulating our brand narrative and crafting genuine communications that resonate with our clients and internal teams. Your responsibilities will include showcasing our diverse product offerings—from intricate components to sophisticated assemblies—emphasizing the innovation and excellence that distinguish us in the industry. You will cultivate robust relationships and ensure our messaging embodies our dedication to quality, reliability, and customer satisfaction.

Key Benefits:

  • A collaborative team environment that prioritizes communication and professional growth.
  • Profit-sharing opportunities.
  • Comprehensive medical, dental, and vision coverage.
  • Company-paid life insurance and disability plans.
  • Immediate holiday pay and generous paid time off.
  • 401k retirement plan with company matching.
  • 100% tuition reimbursement for educational pursuits, including books.
  • Networking opportunities with industry leaders and events.
  • On-site wellness coaching and YMCA membership discounts.
  • Corporate discounts with partners like Verizon, Chrysler, and GM.
  • Engaging employee appreciation events and fun perks.

Primary Responsibilities:

  • Design and execute marketing communications aligned with business objectives.
  • Develop and implement strategic marketing plans across various business lines.
  • Oversee the creation, production, and dissemination of media, including websites, press releases, videos, social media content, and event materials.
  • Maintain content for internal digital communication platforms.
  • Safeguard brand standards across all product lines.
  • Collaborate with experts in sales, engineering, IT, and HR.
  • Engage with freelancers, marketing agencies, media representatives, and industry associations.
  • Manage corporate tradeshow displays and related logistics.
  • Represent FC Industries in public relations initiatives as needed.
  • Administer contracts, subscriptions, and budgets associated with marketing efforts.
  • Adhere to company policies, safety procedures, and quality system requirements.
  • Perform additional duties as assigned.

Minimum Qualifications:

  • Bachelor's degree or equivalent experience in journalism, marketing, or a related field.
  • A minimum of 5 years of experience in marketing, communications, or public relations.
  • Strong project management capabilities and excellent verbal, written, and presentation skills.
  • Creative and analytical thinking abilities.
  • Proven experience in building relationships with media and successfully pitching stories.
  • Knowledge of market research and business development to identify trends and opportunities.
  • Understanding of long-term market forecasts and competitive positioning.
  • Experience leading marketing and communications for multiple brands.
  • Ability to create promotional materials that accurately reflect brand identity.

Preferred Qualifications:

  • Proficiency in Adobe Creative Suite, particularly Photoshop and InDesign.
  • Experience in web design.
  • Familiarity with MS Clarity, Google Analytics, and Google Ads for performance management and SEO.

Physical Requirements:

  • Ability to navigate production facilities and client locations as necessary.
  • Proficient in operating office equipment, including computers and copiers.
  • Capability to sit or stand for extended periods.
  • Ability to set up and dismantle trade show displays as required.

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