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Marketing Campaign Operations Specialist

2 months ago

Burnsville, Minnesota, United States CommScope Full time
Marketing Campaign Operations Specialist

At CommScope, we're on a mission to deliver connectivity that empowers how we live, work, and learn. We're seeking a highly skilled Marketing Campaign Operations Specialist to join our team and help us achieve our goals.

The ideal candidate will have a deep understanding of Marketo and experience in building and executing marketing campaigns at an enterprise level. They will be responsible for project management, campaign execution, and segmentation strategies to meet business objectives.

We're looking for someone with a strategic mindset, practical experience measuring campaign success, and the ability to work independently while part of a larger team. If you're a resourceful Marketo expert with a passion for digital marketing, we want to hear from you.

Key Responsibilities:
  • Configure and use Marketo to build, execute, monitor, and report on marketing campaigns and programs
  • Develop and deploy automated communication journeys leveraging email, landing pages, forms, and lists
  • Establish and manage large and complex audience segments & messaging sequences
  • Improve campaign performance by identifying business opportunities in user data, campaign results, and cross-channel attribution
Requirements:
  • Bachelor's degree in marketing or equivalent experience
  • Three or more years of experience in digital marketing and communications
  • Marketo Certified Expert
  • Deep understanding of the interactions between Marketo and CRM data for reaching targeted customers
What We Offer:

At CommScope, we offer a dynamic and supportive work environment, competitive compensation and benefits, and opportunities for growth and development. If you're passionate about digital marketing and want to be part of a team that's shaping the future of connectivity, apply now.