Product Marketing Manager, Battery and Robotics

2 weeks ago

Minneapolis, Minnesota, United States The Toro Company Full time
About the Role

We are seeking a highly skilled Product Marketing Manager to lead our battery-powered and robotic equipment initiatives within the Landscape Contractor Equipment (LCE) division for the North American market. As a key member of our marketing team, you will be responsible for driving category expansion opportunities and managing customer-focused product portfolios to achieve and exceed divisional growth, market share, and profitability goals.

Key Responsibilities
  • Develop and execute new product launches and business development opportunities in the commercial markets for battery-powered and autonomous products.
  • Initiate in-field market and/or customer research activities to measure Toro market share, customer requirements, and market needs, and test new product and service concepts.
  • Direct retail sales promotional strategy through price models, regional analysis, and competitive marketplace intelligence.
  • Collaborate with aftermarket parts personnel to develop holistic parts and accessories growth plans.
  • Partner with customer care team to create product and sales training courses for new and current products.
  • Establish and maintain relationships with dealer and territory sales field personnel.
  • Develop and execute annual business category plans achieving financial, sales, share, inventory, warranty, and other agreed-upon measurement targets.
  • Effectively present recommended objectives, strategies, action plans, and business policies to the division management team.
  • Track market reaction, acceptance, and effectiveness of marketing programs and policies.
  • Partner with marketing communications to prepare marketing collateral as it relates to promotions, advertising, public relations, and trade shows.
Requirements
  • A minimum of a Bachelor's degree in a marketing-related field, plus 4+ years of product-related experience; or an MBA degree plus 2+ years of experience.
  • Preference is given to candidates with battery-powered or robotic products experience.
  • Demonstrated success and prior experience with managing a significant product category with full P&L responsibility; in go-to-market commercialization with experience managing significant launch efforts of new products; and significant channel management experience working closely with various end customer-facing sales teams.
  • Strong analytical skills with superior interpersonal, communication, and leadership skills. Proven team player, fully supportive of division, and company objectives and culture.
  • Exhibits creativity and is forward-thinking in solving problems. Strong attention to detail. Takes initiative, is self-directed, and results-driven.
  • Ability to maintain an active/valid driver's license and passport for international and regional travel, for events and training.
What We Offer

At The Toro Company, we are committed to fostering a secure and trustworthy recruitment process for our applicants. We offer a competitive salary, an affordable and top-tier medical/dental/vision plan, 401k, and many other great benefits. Our HQ location in Bloomington, MN offers a variety of perks, including a casual corporate environment, an onsite café, a fitness facility, and 20 hours of paid time to volunteer in the community.

We are proud to be an Equal Opportunity Employer and consider qualified applicants without regard to race, color, religion, sex (including pregnancy and related needs and conditions, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), political affiliation, military service, or other non-merit based factors. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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