Vice President of Growth Marketing

2 weeks ago

Austin, Texas, United States Auctane Careers Full time
About Auctane Careers

Auctane is a leading provider of shipping and software solutions, dedicated to helping sellers fulfill their promises to consumers. Our mission is to fuel commerce through exceptional delivery, making it possible for businesses to meet the ever-rising expectations of their customers.

The Role

We are seeking a highly experienced Vice President of Growth Marketing to lead our growth team, driving customer acquisition across all of Auctane's offerings globally. This is a unique opportunity to make a significant impact on a high-growth company, responsible for optimizing a meaningful discretionary marketing budget in a fast-moving dynamic marketplace.

Key Responsibilities
  • Design and lead the implementation of growth strategies using paid and owned media channels to grow new user acquisition, activation, engagement, and retention in a scalable and efficient way.
  • Partner closely with Product Marketing, Sales, Operations & Analytics, and Creative teams to execute campaigns and solutions that drive business growth.
  • Lead rapid experimentation of new channels, campaigns, creative, incentives, and approaches for the purpose of building scalable demand generation.
  • Lead media efforts across integrated campaigns that span both brand and performance to attract prospects that convert to become customers, optimizing return on advertising spend.
  • Recruit and lead a team of skilled growth marketers to drive marketing strategy, campaign ideation, execution, and analysis, continually raising the bar on technical and analytical skills.
  • Report and optimize key findings to the executive team on a recurring basis.
  • Be an industry thought leader and take part in shaping the future of growth marketing roles.
  • Raise the bar in best practice implementation at Auctane, serving as a role model for marketers, managers, and executives across the organization.
Requirements
  • Demonstrated track record at the Vice President level of Performance Marketing and/or Acquisition Marketing, both B2C and B2B, including managing a large budget.
  • Shapes planning and execution of multiple, complex marketing programs, integrated campaigns, brand transitions, experimentation, and ROI monitoring.
  • Experience managing digital teams in-house to drive results.
  • Deep analytics background and a high degree of proficiency with data tools with an ability to synthesize, analyze, and interpret data (including KPI reports) and transfer into actionable steps.
  • Experience in brand media and ability to lead large brand media buys, including TV and Audio advertising, highly preferred.
  • Strong leadership presence; serves as a senior leader within a company, influential with a diverse group of stakeholders, and can create buy-in with both technical and operational teams organization.
  • Thrives in a fast-paced growth environment.
What We Offer
  • Discount on personal shipment orders via and GlobalPost.
  • Charitable donation matching.
  • Volunteer day.
  • Referral Fee.
  • Great work-life balance.
  • An inclusive and upbeat work environment.
  • A cross-cultural atmosphere.
  • Company events.
  • Internal and external training.
  • We are a hybrid company.
  • We offer 10 paid days off for U.S. holidays throughout the year.
  • Health and Wellness.
  • Take the reins of your time off with our flexible PTO policy.
  • Attractive office space in the heart of central Austin, Texas.
  • Indulge in weekly catered lunches at our office.
  • Free garage parking directly across from the office building.
  • Fitness center in the office.
  • We offer a gym discount program.
  • Find your zen right at the heart of our Austin office with weekly onsite yoga sessions.
  • 401k employer matching program.
  • We offer education reimbursement to all employees.
  • We've got your furry friend covered with pet insurance discounts.
  • Have a helpful legal sidekick right in your back pocket with our free access to Rocket Lawyer.
  • Get ready for hassle-free healthcare from the comfort of your couch.
  • Treat yourself to relaxation on the regular.
  • Get ready to rock our brand with style.
  • We conduct annual merit reviews to recognize and reward your hard work and achievements.
  • BenefitsHub platform to obtain perks and discounts.
  • Wellness programs with wellness discounts.
  • Health savings account employer contribution for HSA medical plan enrollees.

Auctane is an Equal Opportunity Employer/Veterans/Disabled.

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