Digital Marketing Strategist

4 weeks ago


Elk Grove Village, Illinois, United States First American Bank Full time
Digital Marketing Specialist

First American Bank is seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive digital marketing strategy to increase our online presence and drive business growth.

Key Responsibilities:
  • Develop and execute digital marketing campaigns across various channels, including social media, email, and paid advertising.
  • Create engaging content, including blog posts, social media posts, and email newsletters, to drive user engagement and conversion.
  • Analyze campaign performance and provide data-driven insights to inform future marketing strategies.
  • Collaborate with cross-functional teams, including sales, product, and customer success, to ensure alignment and effective execution of marketing initiatives.
  • Stay up-to-date with the latest digital marketing trends and best practices, and implement new strategies and technologies to drive business growth.
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field.
  • Minimum 4 years of experience in digital marketing, with a focus on campaign development and execution.
  • Proven track record of success in driving business growth through digital marketing initiatives.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Proficiency in Adobe Creative Cloud, Google Analytics, and other digital marketing tools.
What We Offer:
  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and growing company in the financial services industry.
  • A collaborative and supportive work environment.
  • The chance to develop and implement innovative digital marketing strategies and technologies.

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