Brand Manager, Marcom Retail

1 week ago


Sunnyvale, California, United States Apple Full time
Job Description

As a Retail Brand Manager at Apple, you will lead the strategy and creative development for Apple Retail Store and Online Store marketing initiatives. This role requires someone with experience in developing and managing innovative campaigns that drive customer acquisition, conversion, loyalty, and brand equity across digital and physical channels.

Key Responsibilities
  • Oversee the integration of Retail commercial program marketing efforts, working with cross-functional teams to drive customer loyalty and brand equity.
  • Develop strategy and marketing plans, facilitating creative execution and leading presentations to navigate the approval process.
  • Direct retail programs across various teams, requiring inputs from numerous partners.
Requirements
  • 8+ years of marketing communications experience.
  • Previous experience working with cross-functional partners.
  • Strategic, creative, resourceful, adaptable, and focused on results.
Preferred Qualifications
  • Strong critical thinking, project management, and creative development experience.
  • Ability to get results in a highly matrixed organization.
  • Expert-level communication and presentation skills.
Benefits
  • Comprehensive medical and dental coverage.
  • Retirement benefits.
  • Range of discounted products and free services.
  • Reimbursement for certain educational expenses.

Apple is an equal opportunity employer committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.



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