Experience Strategy Director, Marcom Interactive

3 days ago

Sunnyvale, California, United States Apple Full time
Job Summary

We are seeking an experienced Experience Strategy Director to join our Marcom team at Apple. As a key member of our Interactive Experiences Leadership team, you will partner closely with key Apple leaders and stakeholders to develop and execute world-class communications across all media and platforms.

Key Responsibilities
  • Develop a comprehensive understanding of the target audience, market trends, and business goals to shape the experience strategy and create cohesion throughout the strategy and design process.
  • Partner with data, research, and business teams to conduct user research, gather insights, and translate them into actionable design strategies, measuring effectiveness and iterating accordingly.
  • Evaluate concepts, provide creative direction, and strategic partnership to product teams, and pitch in to help with work when needed.
  • Evolving internal processes and practices to lead towards more efficient, effective, and innovative work across teams.
  • Mentor and develop team members, providing guidance on best practices and professional growth.
  • Foster a culture of continuous learning and improvement within the team.
Requirements
  • A creative portfolio or work samples.
  • At least 15 years of digital product industry experience within a creative-focused digital agency, in-house product team, or a product development company.
  • At least 5 years of management experience leading a diverse team of creative and strategic talent.
Preferred Qualifications
  • A diverse portfolio of integrated digital product work, with a focus or in-depth experience in digital commerce and retail environments.
  • Expertise driving strategic alignment, prioritization, and requirement gathering with a diverse range of business partners.
  • Has led teams through the development of personas, journey maps, and other key artifacts to help shape and guide product development.
  • Ability to craft compelling narratives and presentations to engage stakeholders and drive alignment.
  • Ability to shape and drive organizational change across teams.
  • Inquisitive in pursuit of excellence with a passion for learning.
Compensation and Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $255,400 and $408,200, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit, compensation, and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

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