Senior Digital Marketing Strategist

4 days ago


Troy, Michigan, United States Henry Ford Health System Full time
Job Summary

We are seeking a highly skilled Senior Digital Marketing Specialist to join our team at Henry Ford Health System. As a key member of our digital strategy team, you will be responsible for developing and implementing digital marketing campaigns that drive engagement and conversion.

Key Responsibilities
  • Develop and execute digital marketing strategies that align with business objectives
  • Manage and optimize digital marketing campaigns across multiple channels, including email, social media, and search engine marketing
  • Collaborate with cross-functional teams to ensure seamless execution of digital marketing initiatives
  • Monitor and analyze campaign performance, providing data-driven insights to inform future marketing strategies
  • Stay up-to-date with the latest digital marketing trends and technologies, applying this knowledge to drive innovation and improvement within the team
Requirements
  • Bachelor's degree in marketing, communications, or a related field
  • Minimum 3 years of experience in digital marketing, with a focus on campaign development and execution
  • Proven track record of success in driving engagement and conversion through digital marketing efforts
  • Strong analytical and problem-solving skills, with the ability to interpret complex data and develop actionable insights
  • Excellent communication and project management skills, with the ability to work effectively with cross-functional teams
What We Offer

As a Senior Digital Marketing Specialist at Henry Ford Health System, you will have the opportunity to work with a talented team of professionals who are passionate about delivering exceptional patient care and experiences. We offer a competitive salary and benefits package, as well as opportunities for professional growth and development.

Henry Ford Health System is an equal opportunity employer, committed to diversity and inclusion in the workplace. We welcome applications from qualified candidates who share our values and are passionate about delivering exceptional patient care and experiences.



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