Digital Marketing Specialist

2 weeks ago


Palmyra, United States Standard Process Full time
Marketing Specialist Opportunity at Standard Process

We are seeking a highly skilled Marketing Specialist to join our team at Standard Process. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive brand awareness and customer engagement across various channels.

Key Responsibilities:
  • Plan, execute, and manage email and SMS programs using A/B testing and marketing automation tools.
  • Leverage marketing automation to drive customer lifetime value, retention, and upsell/cross-sell opportunities.
  • Collaborate with agencies to support marketing campaigns, including social media, paid digital, and event advertising.
  • Align campaigns with business objectives to grow target market share, increase sales revenue, and attract new customers.
  • Partner with marketing colleagues to understand initiatives and identify opportunities to cross-promote products.
  • Measure and report on marketing KPIs, business performance, and channel success to optimize strategy.
Requirements:
  • Bachelor's degree in Marketing, Communications, or Business with a focus on digital marketing.
  • 3-5 years of experience in digital marketing and email strategy.
  • Experience in managing CRM and social media programs.
  • Proficient in marketing automation tools, social media marketing, and community management.
  • Strong analytical capabilities, attention to detail, and excellent communication skills.
What We Offer:
  • Competitive salary and annual incentive program.
  • Comprehensive health care and flexible benefit plan.
  • Company-matched 401(k) plan and profit sharing plan.
  • On-site childcare, wellness program, and fitness center.
  • $450 monthly Standard Process supplement allowance.

Standard Process is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to providing a workplace that is inclusive and respectful of all employees and applicants for employment.



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