Ecommerce Specialist

2 days ago


Palmyra, United States EnPro Full time
About the Role

We are seeking an experienced Ecommerce Specialist to join our team at EnPro. As an Ecommerce Specialist, you will play a key role in developing and executing digital business strategies that align with our company's goals.

Key Responsibilities
  • Act as the primary site administrator of our North America websites, working with internal and external stakeholders to make content updates.
  • Help create and maintain a roadmap for our ecommerce websites that align with business priorities and available technologies.
  • Design new web pages in collaboration with the Marketing team and other stakeholders.
  • Administrate all Garlock North America ecommerce websites and their associated platforms, systems, and technologies.
  • Act as a customer advocate, improving the digital ecosystem to create greater customer value.
  • Provide technical support to customers and internal business users for website-related issues.
  • Collaborate with the commercial teams to deliver compelling content that will improve SEO and the online customer experience.
  • Create and develop analytics dashboards to measure KPIs, monitor traffic, measure the impact of enhancements, measure the effectiveness of campaigns, etc.
  • Utilize web analytics and data to interpret and uncover insights to identify opportunities to improve traffic generation and user experiences.
  • Utilize web analytics to measure and communicate KPIs and report on the effectiveness of ecommerce activities.
  • Monitor web analytics for accuracy and work with technical support to resolve issues.
  • Develop business justification for site enhancements; align stakeholders and garner approval.
  • Collaborate with key internal stakeholders, implementation partners, and software vendors to prioritize and implement new features and enhancements to our sites.
  • Work closely with the Marketing team to deliver content for site promotions, social media, landing pages, email messages, and brand development.
  • Work closely with IT to ensure that existing integrations are performing as expected and collaborate with business and IT stakeholders to enhance integrations as needed.
  • Monitor web traffic and site performance to identify, prevent, and resolve issues.
  • Stay abreast of the latest trends, best practices, and emerging technologies to recommend site enhancements.
Requirements
  • Bachelor's degree required
  • 3+ years experience in ecommerce/website administration or development
  • Experience in the manufacturing industry preferred
  • Experience with B2B ecommerce preferred
  • Strong passion for creating digital shopping and buying experiences
  • General knowledge of PIM systems and product content management
  • Knowledge of SEO best practices and current developments
  • Strong Excel skills preferred
  • Familiarity with integrations, APIs, and database queries
  • Familiarity with Google Tag Manager, Google Analytics, Looker Studio, and online metrics
  • Familiarity with HTML, CSS, and website development
  • Experience with Optimizely Configured Commerce, Salesforce Commerce, Shopify, Salesforce CRM, Syndigo PIM preferred but not required.
  • Excellent interpersonal, verbal, and written communication skills
  • Ability to work effectively in a team environment
  • Ability to think creatively and excellent problem-solving skills
  • Able to communicate with technical and non-technical people
Benefits

We offer a range of benefits, including medical, dental, vision, life, 401(k) matching, and other supplemental insurance options.

The hiring range for this position is typically $61,100.504.48 annually. Actual offer will be based on the individual candidate. Bonus, gainshare, and/or equity may be eligible for this position.


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