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National Account Executive

2 months ago

Austin, Texas, United States Reagan Outdoor Advertising Full time
Job Description

**About Us**

Reagan Outdoor Advertising is a privately held, family-owned media sales organization in the outdoor advertising industry. We are seeking a highly skilled National Account Executive to join our team.

**Job Summary**

The ideal candidate will have experience in national media sales or media planning/buying. As a National Account Executive, you will work with national advertising agencies, advertising decision makers, and directors of marketing to maximize inbound sales in the Austin market.

**Key Responsibilities**

  • Represent and maintain excellent working relationships with national advertising agencies and/or outdoor buying services.
  • Generate new national advertising sales while growing existing accounts.
  • Identify client needs and develop persuasive proposals to meet needs and opportunities.
  • Negotiate rates, advertising packages, and terms with media buyers.
  • Work directly with clients and ad agency personnel to secure contracts, obtain posting instructions, and collect payments for advertising campaigns.
  • Provide timely post-campaign analysis and proof of performance reports.
  • Coordinate and conduct market rides with clients and agencies.
  • Utilize CRM system to track client communications, develop, and maintain sales pipeline.
  • Monitor competitive media to identify opportunities in the Austin market.
  • Regularly monitor and review account activity with the General Sales Manager to identify and direct sales opportunities.
  • Work collaboratively with regional sales representatives at Reagan when the demand for the national inquiry was driven by regional relationships.
  • Support the President and SM's in the development of budgets relating to the national revenue for the organization.
  • Maintain a high level of visibility throughout the advertising community at large.
  • Attend annual OAAA/GeoPath national conventions to stay on top of industry trends and network with partner agencies.
  • Travel with GSM to NYC, Chicago, LA, and other agency locations, typically 3-4 total trips per year.

**Requirements**

  • Prior, verifiable success in national/inside advertising sales or sales coordination.
  • Exceptional customer service skills.
  • Prior experience collaborating with multiple teams.
  • Strong communication skills.
  • Proficiency in Excel and a master of spreadsheets.
  • Integrity in all situations.
  • Able to multi-task in a fast-paced environment with demanding deadlines.
  • Detail-oriented with strong organizational skills.
  • Able to prioritize and assess the highest and best utilization of company inventory.
  • A strong negotiator and closer.
  • Excellent verbal and written communication skills.
  • Knowledgeable about marketing communications and branding.

**Preferred Qualifications**

  • Minimum two years of experience in media coordination or national sales.
  • Bachelor's degree.