Marketing Science Partner, Specialty
2 weeks ago
We are seeking a highly skilled Marketing Science Partner, Specialty to join our team at Meta. As a key member of our Marketing Science team, you will be responsible for driving industry adoption of preferred measurement methodologies, products, and approaches. You will work closely with clients, internal stakeholders, and cross-functional partners to measure true business value and improve business outcomes.
Key Responsibilities- Manage complex and technical-driven clients in Retail and eCommerce verticals.
- Engage with clients and Meta's product and data science partners to measure true business value by building and operationalizing measurement strategies.
- Drive client, vertical, and industry adoption of preferred measurement methodologies, products, and approaches.
- Design tests to showcase the power of good measurement using client data and Meta or third-party technology tools.
- Conduct in-depth custom ad effectiveness studies and bespoke analyses to understand the relative impact of different marketing strategies.
- Communicate complex research results to a general audience.
- Provide feedback to and collaborate with Product, Business Engineering, and Partnership to identify opportunities for new features, products, and partnerships.
- Bachelor's degree in a directly related field, or equivalent practical experience.
- 8+ years of consulting, research, or analytics research experience and experience using data and numbers to formulate insights.
- Experience analyzing and manipulating data sets to understand patterns and provide client insights.
- Knowledge of advertising measurement methods and technologies.
- Client-facing experience, including experience driving change through adoption of new products or research methods.
- Experience communicating technical content to general audiences and influencing decisions.
- Direct experience with direct response attribution measurement methodologies, tools, and data sets.
- Experience in retail and/or eCommerce industry is an asset.
$127,000/year to $188,000/year + bonus + equity + benefits
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