Senior Manager, Creative Strategist

4 hours ago


Chicago, Illinois, United States Abbott Full time
About the Role

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.

Job Summary

We are seeking a Senior Manager, Creative Strategist to join our team in the PA Public Affairs Division. The successful candidate will oversee the development of creative briefs that transform marketing strategies into relatable, elevated, and smart creative outputs. You will inspire creative solutions and spark ideas that help Abbott's audience connect more deeply with the brand.

Key Responsibilities
  • Work with senior business and creative leaders to define and develop current and future campaigns through the lens of a connected consumer journey.
  • Collaborate with creative leaders in the manifestation and articulation of innovative ideas through presentations of creative strategies, proof of concept, prototypes and well-articulated, persuasive narratives.
  • Champion and influence the development of ideas that reinforce the values of the Abbott brand.
  • Manage the development and execution of creative strategy that attracts, engages, and activates our target audience.
Requirements
  • A bachelor's degree in communications, business, marketing or related field is required.
  • More than 8 years of experience in marketing, with at least 6 years in a high-level communications environment within a corporate / team environment or marketing agency preferred.
  • Able to achieve results within a rapidly changing, fluid and highly matrixed environment.


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