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Product Specialist

4 weeks ago


Flowery Branch, Georgia, United States Employbridge Full time

As a Product Specialist in the heavy equipment industry, you will play a crucial role in driving business growth and success for our company.

Your extensive knowledge of heavy equipment and strong communication skills will enable you to assist both internal teams and external customers in understanding and utilizing our products effectively.

This is an exciting opportunity to contribute to the growth of our company and make a positive impact in the machinery industry.

Responsibilities
  • Conduct comprehensive product demonstrations and presentations to potential customers.
  • Develop business growth opportunities and lead implementation to meet company growth objectives.
  • Ability to travel 60% of the time.
  • Serves as the primary product expert to assist sales team, marketing team, customers and dealers with product, technical and/or application questions.
  • Generates enthusiasm among sales team, trains and coaches sales and marketing teams on becoming product experts.
  • Collaborates with the Product Manager by providing updates, reports, product specification changes.
  • Helps with the prospecting and sales processes to turn sales leads into opportunities.
  • Fosters and promotes professional, ethical, and positive interactions with current and potential customers and the construction equipment community.
  • Collaborate with the sales team to understand customer needs and provide technical expertise to support sales efforts.
  • Develop and maintain relationships with key customers, providing ongoing product support and training.
  • Conduct market research to identify trends and competitive products, and provide insights to the development team for product improvement.
  • Assist in the development of marketing materials, including product brochures and technical specifications.
  • Train internal teams on product features, benefits, and competitive positioning.
  • Support the product launch process, including coordinating with cross-functional teams to ensure successful product releases.
Requirements
  • Bachelor's degree in engineering or a related field.
  • 3-5 years of experience in the heavy equipment industry.
  • Excellent communication and presentation skills, with the ability to convey technical information to both technical and non-technical audiences.
  • Strong problem-solving skills and ability to think creatively.
  • Detail-oriented with the ability to manage multiple projects simultaneously.
  • Ability to work effectively in cross-functional teams and collaborate with stakeholders at all levels.
  • Proficient in using software and technology tools relevant to the machinery industry.

Territory:
TN, NC, GA, AL, MS, FL

Benefits:
Paid medical, dental and vision insurance.
Paid life and disability insurance.
401k, 6% match.
2 weeks of PTO and 6 sick days.
Paid training.