Senior Manager, Corporate Communications

4 weeks ago

Costa Mesa, California, United States VF Corporation Full time
About the Role

We are seeking a highly skilled Senior Manager, Corporate Communications to join our team at VF Corporation. As a key member of our global communications team, you will be responsible for developing and executing comprehensive communication strategies that enhance our corporate brand, engage stakeholders, and effectively convey our mission and values.

As a Senior Manager, Corporate Communications, you will play a critical role in managing internal and external communications, ensuring alignment with our business goals. You will lead the daily operations of Vans' global corporate communications, engaging employees across the Americas, APAC, and EMEA regions, as well as within VF.

Key Responsibilities:

  • Develop and implement communication strategies that support corporate objectives and enhance brand reputation.
  • Create compelling content for various channels, including press releases, executive communications, athlete communications, speeches, LinkedIn posts, and internal newsletters.
  • Build and maintain relationships with key business and trade media contacts; manage press outreach and media inquiries to secure positive coverage.
  • Sit on VF Corporation's Communications Council & Leadership team, providing counsel and corporate communications guidance to sister brands across the VF portfolio.
  • Lead crisis communication efforts, developing strategies to protect and manage the company's reputation during challenging situations.
  • Collaborate with cross-functional and regional teams to ensure consistent messaging and alignment across all communications.
  • Oversee the company's LinkedIn presence, developing strategies to enhance engagement and monitor public sentiment.
  • Mentor junior team members, providing guidance on best practices in corporate communications and professional development.

Requirements:

  • 7+ years of experience in corporate communications, public relations, or a similar role, with a proven track record of managing communications strategies in a corporate environment.
  • Exceptional writing, editing, and verbal communication skills; ability to tailor messages for different audiences.
  • Strong understanding of media relations and crisis management principles.
  • Experience with digital communication platforms.
  • Excellent interpersonal skills with the ability to build relationships at all levels of the organization.
  • Proven ability to work under pressure and manage multiple projects simultaneously.

What We Offer:

At VF Corporation, we offer a competitive compensation package, a strong benefits package, and extensive development and growth opportunities for our employees. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity.

Apply Now:

To learn more about this opportunity and to apply, please visit our website.

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