Marketing Director

5 days ago

Des Plaines, Illinois, United States Tecta & Schwickerts Full time
Marketing Manager

About the Role

Tecta America is a leading commercial roofing company in the U.S., and we're seeking a talented Marketing Manager to join our National Marketing Team. This is an onsite position that can be located at our Mankato, MN or Rosemont, IL office.

Key Responsibilities
  • Campaign Management: Collaborate with the marketing team to plan, execute, and manage multi-channel marketing campaigns, including print, events, and partnerships. Ensure all campaigns align with the strategic direction set by the Senior Marketing Manager.
  • Promotional Materials: Oversee the creation, production, and distribution of promotional materials, including brochures, project profiles, flyers, and other marketing collateral.
  • Cross-Departmental Collaboration: Work closely with other departments such as Sales, Service, HR, M&A, and Operations to align marketing efforts with business objectives. Participate in joint initiatives, including product launches, sales campaigns, and events.
  • Performance Tracking: Monitor and analyze the performance of traditional marketing campaigns using key metrics. Provide regular reports to the Senior Marketing Manager and adjust strategies to improve outcomes.
  • Event Coordination: Lead the planning and execution of marketing events such as trade shows, conferences, webinars, and sponsorships. Coordinate logistics and ensure that events are executed successfully to achieve maximum engagement.
  • Vendor and Partner Management: Manage relationships with external vendors, agencies, and partners involved in traditional marketing activities. Ensure timely delivery of high-quality work that aligns with company standards.
  • Merchandise Management: Oversee the creation, production, and distribution of branded merchandise, including items like apparel, accessories, and promotional giveaways. Work with designers and vendors to ensure merchandise is of high quality, aligns with the brand, and is delivered on time.
  • Lead Generation: Collaborate with operating units and other departments to pull targeted lists and access relevant information using our lead generation tools. Provide training and support to ensure effective utilization of these tools for identifying potential leads and driving growth.
Qualifications
  • Education: Bachelor's degree in Marketing, Communications, or a related field.
  • Experience: 4-6 years of experience in a marketing role.
  • Leadership Skills: Proven ability to lead, mentor, and manage a team of marketing professionals. Strong interpersonal skills and the ability to work collaboratively across departments.
  • Project Management: Excellent project management skills with the ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines.
  • Analytical Skills: Strong analytical and problem-solving skills, with the ability to make data-driven decisions. Experience with marketing analytics tools and software is preferred.
  • Communication: Exceptional written and verbal communication skills, with the ability to craft compelling marketing messages and present ideas to both internal and external stakeholders.

What We Offer

Tecta America offers a comprehensive benefits package, including medical, dental, vision, 401(k) with company match, paid time off, paid holidays, and more.

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