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Marketing Assistant Internship

2 months ago

Edwardsville, Illinois, United States Illinois Heartland Library System Full time
Position Overview

The Illinois Heartland Library System is seeking a dedicated Marketing Intern to contribute to our Marketing and Communications initiatives. This role is designed for individuals looking to gain practical experience in marketing while supporting our mission to enhance services for our members.

Key Responsibilities

Social Media Management and Website Updates:

  • Creating engaging content for platforms such as TikTok and Instagram.
  • Designing visual assets for social media campaigns.
  • Organizing and tagging multimedia content.
  • Analyzing social media performance metrics.
  • Updating staff information on the website and managing email distribution lists.
  • Publishing relevant grants and resources online.

Public Relations and Internal Communications Support:

  • Enhancing online resource guides for members.
  • Composing press releases and announcements.
  • Curating a calendar for continuing education events.
  • Writing and disseminating news articles.
  • Documenting discussions from team meetings and sharing insights.
  • Preparing newsletters and coordinating interdepartmental meetings.
  • Engaging with stakeholders regarding marketing projects.
  • Managing notes and documentation from team discussions.
  • Ordering promotional materials for staff.

Inventory Management and Procurement:

  • Collaborating with vendors for purchasing needs.
  • Monitoring inventory levels and tracking supplies.
  • Preparing and distributing informational packets.
  • Handling paperwork and payments for sponsorships and events.
Supervision

This position will be guided by the Marketing Administrator and the Communications & Advocacy Administrator.

Qualifications

Required:

  • Currently enrolled in a university program related to marketing, communications, or public relations.
  • Experience in a library setting is advantageous.
  • Prior experience in content creation for libraries is preferred.

Skills and Abilities:

  • Understanding of marketing strategies and performance evaluation.
  • Familiarity with digital marketing and social media platforms.
  • Creative writing skills for effective communication.
  • Strong organizational and project management capabilities.
  • Analytical thinking and problem-solving skills.
  • Proficiency in software applications such as Word, Excel, and PowerPoint.
  • Excellent verbal and written communication skills.
  • Ability to foster positive relationships with diverse stakeholders.
  • Commitment to maintaining professionalism and efficiency.
  • Willingness to assist colleagues in achieving their goals.
Work Environment

This internship will primarily take place in an office setting, with potential opportunities for remote work.

Note: This internship is unpaid and designed for students seeking hands-on experience and academic credit. The responsibilities outlined may evolve based on organizational needs and applicable regulations.