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Audience Strategy Media Supervisor

2 months ago

Chicago Illinois, United States Starcom Full time
Job Overview:

The Audience Strategy Media Supervisor is responsible for leading the comprehensive media strategy and planning across various channels, focusing on targeted demographics for our esteemed client.

This role entails managing planning efforts for intricate or high-budget campaigns, while also generating insightful strategies and facilitating learnings across the entirety of the client's initiatives.


The ideal candidate will be a discerning decision-maker and a collaborative team member who is passionate about data. They should possess a proven track record in spearheading strategic planning efforts, including the creation of presentations, budget management, channel distribution, and audience engagement.

This dynamic and cooperative team collaborates with a data-centric client to offer strategic direction as they advance and refine their brand.


Key Responsibilities:
  • Collaborate with internal directors and clients to craft innovative and precisely targeted marketing strategies.
  • Engage with clients and partner agencies to formulate strategic communication frameworks for specific audiences.
  • Evaluate client deliverables for quality assurance, ensuring that recommendations and outputs are robust and feasible.
  • Lead the creation of strategic proposals and client-facing points of view, coordinating with relevant teams to incorporate all necessary inputs.
  • Take ownership of campaign planning for designated client accounts.
  • Promote a culture of teamwork, collaboration, and mutual support.
  • Contribute to the development and documentation of best practices aimed at enhancing communication and collaboration within the team and the organization.
  • Participate in regular knowledge-sharing sessions to exchange and acquire new strategies for optimizing campaign performance.
  • Build and nurture relationships with key stakeholders, including clients, internal teams, and leadership.
  • Direct strategic planning initiatives encompassing presentation creation, budget allocation, channel strategy, and audience engagement.
  • Support the formulation of strategic approaches and experience design by delivering channel concepts and linking them to historical performance and market opportunities.
  • Oversee the management and professional development of Associates and Senior Associates.