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Group Strategy Director
2 months ago
TracyLocke is seeking a highly skilled Group Strategy Director to lead our team in delivering innovative and effective strategic solutions for our clients.
Key Responsibilities- Strategic Planning: Develop and execute comprehensive strategic plans that drive business growth and revenue.
- Commerce and Retail Expertise: Leverage deep understanding of commerce and retail trends to inform strategic decisions and drive business outcomes.
- Brand and Buying Experience: Collaborate with cross-functional teams to develop and execute brand and buying experiences that drive customer engagement and loyalty.
- Marketing and Communications: Develop and execute marketing and communications strategies that drive business growth and revenue.
- Consumer Insights and Strategy: Analyze consumer data and insights to inform strategic decisions and drive business outcomes.
- Retail and Brand Strategy: Develop and execute retail and brand strategies that drive business growth and revenue.
- 8+ years of experience in marketing, marketing communications, or a related field.
- 5+ years of experience working with primary, secondary, and syndicated data.
- Branding fundamentals: Strong understanding of branding principles and practices.
- Integrated marketing mix: Ability to conceptualize and execute integrated marketing mixes that drive business growth and revenue.
- Communication skills: Excellent verbal and written communication skills.
- Interpersonal skills: Strong interpersonal skills with ability to build relationships with cross-functional teams and clients.
TracyLocke is a full-service agency that unlocks the commercial potential of brands through creative brand and buying experiences. We offer a range of services including innovation, implementation, and more.
Benefits- Competitive salary: $140k-$180k base salary.
- Benefits package: Comprehensive benefits package including health, vision, dental, 401K, and more.
- Professional development: Opportunities for professional development and growth.