Public Relations Specialist
3 weeks ago
The Community Foundation of Greater Flint is seeking a skilled Communications Officer to join our team. As a key member of our marketing and communications department, you will be responsible for developing and implementing communication and marketing strategies to engage our various audiences.
Key Responsibilities:
• Develop compelling stories that effectively communicate our organization's mission, vision, and impact.
• Conduct research and interviews to gather information for storytelling purposes.
• Write and edit content, including articles, blog posts, and press releases, to effectively convey key messages.
• Develop and execute social media strategies to enhance brand awareness, engagement, and reach.
• Create and curate engaging content for various social media platforms.
• Monitor and analyze social media metrics to evaluate the effectiveness of campaigns and make data-driven decisions.
• Create high-quality content for various channels, such as websites, e-newsletters, and presentations.
• Collaborate with cross-functional teams to gather information and incorporate feedback into content creation processes.
• Ensure the consistency of our organization's voice, messaging, and visual identity through our brand and cultural competency standards.
• Plan, organize, and coordinate both virtual and in-person events, such as meetings, special events, workshops, and webinars.
• Develop event strategies, including target audience identification, event promotion, logistics management, and post-event evaluation.
• Collaborate with internal teams and external partners to ensure successful event execution.
• Efficiently and effectively manage a variety of projects at once.
• Work with departments, creative partners, and vendors to develop and implement communications strategies.
• Assist with production and mailing oversight.
• Coordinate with internal and external stakeholders to ensure project milestones are achieved.
• Cultivate and maintain relationships with media contacts and journalists.
• Draft press releases, media pitches, and other media-related materials.
• Monitor media coverage and respond to inquiries, ensuring accurate and timely information dissemination.
Requirements:
• Bachelor's degree in communications, marketing, journalism, or a related field.
• Minimum 3 years of progressively responsible professional experience in communications, marketing, public relations, or journalism. Experience and knowledge of the nonprofit sector and foundations preferred.
• Residency in Genesee County is preferred.
• Experience with web content management systems, proficiency in social media management, analytics, and content creation.
• Experience in event planning and management.
• Experience with graphic design, photography, and basic video production.
• Knowledgeable around use of inclusive language.
• Familiar with asset-based storytelling.
• Ability to contribute to a work environment that centers equity and wholeness.
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