Digital Media Director

4 weeks ago


Atlanta, Georgia, United States Alloy Full time
Job Overview

Alloy is seeking a seasoned Digital Media Director to lead our team in delivering precision storytelling and experiences for imaginative tech brands. As a key member of our team, you will be responsible for setting the strategy for execution of B2B and B2C campaigns across a diverse range of channels to drive client success and performance.

This is a hybrid (in-person & remote) opportunity to work in our Atlanta or New Orleans office, with a competitive salary, merit-based bonuses, and a truly flexible work model.

Key Responsibilities
  • Team Management: Oversee direct reports, with matrixed management overseeing external ad-ops resources and freelance support as needed.
  • Campaign Management: Execute and manage paid search campaigns in Google Ads, leading and implementing keyword research, ad creative, bid management, and campaign optimizations to drive performance.
  • Performance Optimization: Continuously monitor and analyze campaign metrics and KPIs, identifying trends and insights, and providing recommendations for improving lead generation and return on ad spend.
  • Data Reporting: Generate regular reports on campaign performance, key metrics, trends, and insights, using data analysis tools to derive actionable insights and improve campaigns.
  • Competitive Analysis: Stay informed about the competitive landscape and relevant industry trends, conducting regular analyses to identify opportunities and build media strategy.
Requirements
  • 5-10 years experience in Google paid search and B2B marketing best-practices.
  • Proficiency in managing ABM, LinkedIn, and digital performance marketing campaigns.
  • Experience with website analytics platforms, tag management, and dashboard reporting.
  • Strong analytical skills and ability to derive actionable insights from campaign data.
  • Ability to understand and partner with complex B2B clients in niche industries.
  • Experience with B2B account-based-marketing approaches.
  • Excellent copywriting skills with proficiency in creating compelling paid search copy.
  • Understanding of landing page optimization and principles of conversion rate optimization.
  • Strong attention to detail and ability to manage multiple campaigns simultaneously.
  • Excellent cross-team and client communication skills.
  • Self-motivated and results-oriented with a strong sense of accountability and ownership.
Benefits
  • Competitive salary.
  • Merit-based bonuses and promotions.
  • A truly flexible hybrid work model to suit your schedule and lifestyle.
  • Unlimited PTO (yes, really - average PTO agency-wide is 20-days) + 10 additional agency-wide holidays + end-of-year holiday week off.
  • Summer Fridays.
  • 401(k) match.
  • 6-year workiversary paid sabbatical.
  • Medical and dental benefits (including HSA/FSA).
  • Paid parental leave.
  • Professional development stipends.
  • Annual retreats.
  • Cell phone reimbursement.
  • Peloton membership.
  • Quarterly culture events.

Inclusivity and respect are two virtues that this company was built on from day one. Alloy does not discriminate based on race, religion, national origin, age, sex, gender, disability, sexual orientation, or any other protected category. We want the best people, and it doesn't matter what you look like or who your friends are. We also believe that the workplace should be comfortable and safe. If you need reasonable accommodation at any point in the application or interview process, please let us know.



  • Atlanta, Georgia, United States Digital Remedy Full time

    Account Executive Role at Digital RemedyDigital Remedy is a leading media execution and ad tech company that specializes in driving cross-channel performance and effectiveness for our customers and partners. We are seeking an experienced Account Executive to play a critical role in our sales and customer team.The ideal candidate will lead all stages of the...

  • Digital Media Manager

    3 weeks ago


    Atlanta, Georgia, United States Alloy Full time

    About the RoleWe are seeking a highly skilled Digital Media Manager to join our team at Alloy. As a key member of our digital media team, you will be responsible for leading the planning, execution, and optimization of digital media campaigns across a diverse range of channels to drive client success and performance.Your expertise in paid search,...


  • Atlanta, Georgia, United States First Baptist Atlanta Full time

    Job DescriptionFirst Baptist Atlanta seeks a skilled Digital Media Manager to lead the development and implementation of our digital marketing strategy. The ideal candidate will have a strong background in marketing and communications, with a focus on digital media.Key ResponsibilitiesDevelop and execute a comprehensive digital marketing plan to promote...


  • Atlanta, Georgia, United States Motion Recruitment Full time

    About the Role:We are seeking a highly skilled Digital Media Strategist to join our team at Motion Recruitment. As a key member of our digital media team, you will be responsible for developing and implementing effective social media strategies that drive engagement and conversion.Key Responsibilities:Developing and implementing social media strategies that...


  • Atlanta, Georgia, United States AMB Sports & Entertainment, LLC Full time

    About the Role:AMB Sports & Entertainment, LLC is seeking a highly motivated and creative Digital Media Content Creator to join our team. As a Digital Media Content Creator, you will be responsible for developing and executing digital content that showcases the engaging and galvanizing fans of Atlanta United.Key Responsibilities:Develop and execute social...


  • Atlanta, Georgia, United States Salem Media Group Full time

    Job Title: Digital Sales CoordinatorAbout the Role:We are seeking a detail-oriented Digital Sales Coordinator to join our team at Salem Media Group. The ideal candidate will work closely with the sales team to create and manage digital campaigns for advertisers, as well as develop and oversee digital campaigns for our consumer brands.Key Responsibilities:*...


  • Atlanta, Georgia, United States PMX Full time

    Job DescriptionAt PMX, we're seeking a highly motivated and entrepreneurial Supervisor to join our Central Activation team. As a key member of our team, you'll be responsible for driving cross-channel media and account expansion, working closely with our global delivery network and client operations teams.The ideal candidate will have a strong background in...


  • Atlanta, Georgia, United States Salem Media Group Full time

    Job SummaryWe are seeking a detail-oriented Digital Sales Coordinator to join our team at Salem Media Group. The ideal candidate will work closely with the sales team to create and manage digital campaigns for advertisers, as well as develop and oversee digital campaigns for our consumer brands. This role requires strong communication skills, proficiency in...


  • Atlanta, Georgia, United States InsideHigherEd Full time

    Job Title: Tenure-Track Faculty in Digital MediaWe are seeking a highly qualified tenure-track faculty member in Digital Media to join our team at the Georgia Institute of Technology. The successful candidate will have a strong research agenda and a commitment to teaching and mentoring undergraduate and graduate students.About the PositionThe Digital Media...


  • Atlanta, Georgia, United States Cox Media Group Full time

    Job Title: Paid Search StrategistCox Media Group is seeking a Paid Search Strategist to manage the fulfillment activities and optimizations for Search campaigns, including SEM or PPC, Google Display Network (GDN), YouTube, Bing, Facebook, social ad buying, mobile, etc.Key Responsibilities:Develop and implement paid search campaigns on Google and Bing,...


  • Atlanta, Georgia, United States Solomon Page Full time

    Job Summary: We seek an exceptional Associate Director of Media Planning to lead the strategic development and execution of media plans across various channels.Key Responsibilities:Develop comprehensive media plans tailored to target audiences, incorporating earned, owned, and paid channels.Collaborate closely with internal stakeholders to align strategies...


  • Atlanta, Georgia, United States Georgia State University Full time

    Job Summary: We are seeking a highly skilled Digital Media Specialist to join our team at the College of Arts and Sciences at Georgia State University. The ideal candidate will assist with community engagement and outreach by connecting partner organizations in support of Project NaviGAte, EMPOWER Lab. Key Responsibilities:Assist with community engagement...


  • Atlanta, Georgia, United States QTalent Solutions Full time

    Job Title: Digital Marketing Sales DirectorJob Summary:QTalent Solutions is seeking an experienced Digital Marketing Sales Director to lead our sales efforts for our client, a leading provider of technology and full-service digital marketing solutions and services. The ideal candidate will have a proven track record of success in digital marketing sales and...


  • Atlanta, Georgia, United States Alloy Full time

    Role OverviewAs the Digital Media Director at Alloy, you will lead the team and set the strategy for executing a combination of B2B and B2C campaigns across various channels to drive client success and performance.Key ResponsibilitiesOversee direct reports and matrixed management of external ad-ops resources and freelance support as needed.Execute and manage...

  • Account Executive

    3 weeks ago


    Atlanta, Georgia, United States Cox Media Group Full time

    Job Title: Account ExecutiveWe are seeking a highly motivated and results-driven Account Executive to join our team at Cox Media Group. As an Account Executive, you will be responsible for generating revenue through the development of new accounts and growing existing advertising revenue from current clients.Key Responsibilities:Develop and implement...


  • Atlanta, Georgia, United States AMB Sports & Entertainment, LLC Full time

    Job Title: Digital Media Seasonal AssistantJob Summary:We are seeking a highly motivated and creative Digital Media Seasonal Assistant to join our team at AMB Sports & Entertainment, LLC. As a key member of our digital media group, you will be responsible for developing and executing social media coverage for matchdays, club news, marketing campaigns, and...


  • Atlanta, Georgia, United States Georgia Tech Full time

    About the PositionThe School of Literature, Media, and Communication at the Georgia Institute of Technology invites applications for two tenure-track faculty positions in Digital Media. This is an open rank search for two positions at the advanced assistant, associate, or full professor levels.Preferring candidates whose research relates to one or more of...


  • Atlanta, Georgia, United States UCB Full time

    About the RoleWe are seeking a Media & Digital DTC Marketing Lead to partner with brand, agencies, and internal stakeholders to drive value and innovation through media and digital strategies and executions.This role will serve as a thought-leader and expert within the media and digital space across a portfolio of brands and indications, including late...


  • Atlanta, Georgia, United States Directive Full time

    About the RoleThe Director of Paid Media will lead the Paid Media division in department growth, client performance & retention, product innovation, team member development and accountability, as well as thought leadership, both external and internal.This role reports to the Vice President of Operations and is a crucial part of the management team.The...


  • Atlanta, Georgia, United States UCB Full time

    About the RoleWe are seeking a highly skilled Media & Digital DTC Marketing Lead to partner with our brand, agencies, and internal stakeholders to drive value and innovation through media and digital strategies and executions.This role will serve as a thought-leader and expert within the media and digital space across a portfolio of brands and indications,...