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Product Marketing Manager

4 weeks ago

Bloomington, Indiana, United States Cook Medical Full time
Job Summary

Cook Medical LLC is seeking a highly skilled Product Marketing Manager to join our team. The successful candidate will be responsible for developing and executing comprehensive marketing strategies to drive business growth and market share.

Key Responsibilities
  • Develop and execute global and regional product launches, coordinating cross-functional teams and managing timelines, resources, and outcomes.
  • Oversee the review and approval of campaign tactics and marketing materials, ensuring compliance with advertising and promotions regulations, as well as alignment with marketing goals.
  • Collaborate with senior specialty leadership to link and align priorities, projects, and plans within the division/specialty.
  • Develop a comprehensive marketing strategy for the mid-term (1-3 years) and detailed annual marketing plans, aligned with business objectives, brand strategy, and market trends.
  • Engage with customers and SMEs to gain understanding of markets and customer needs and inform marketing strategy.
  • Recognized within and outside the organization as a thought leader in product marketing.
  • Influence business decisions made by senior specialty/division leadership.
Requirements
  • Bachelor's degree in marketing or business.
  • 10+ years of relevant experience in product marketing.
  • Experience in developing effective marketing strategies and plans that drive business goals.
  • Global and domestic travel will be required.
  • Analytical and problem-solving skills with an operations mindset.
  • Experience working with sales and marketing teams.
  • Experience in brand management and product marketing.
Working Conditions

Ability to travel domestic, international, and weekends as needed occasionally, could be up to 30%.

Work under general office environmental conditions.