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Native Advertising Content Specialist

2 months ago

Salt Lake, Utah, United States Deseret Digital Media Full time
Job Description

Job Summary: We are seeking a highly skilled Native Advertising Specialist to join our team at Deseret Digital Media. As a key member of our content creation team, you will be responsible for producing high-quality native advertising content that meets the needs of our clients.

Key Responsibilities:

  • Develop and implement native advertising strategies that align with client goals and objectives
  • Collaborate with the sales and ad operations teams to ensure seamless execution of native advertising campaigns
  • Write and edit engaging native advertising content that meets AP style guidelines
  • Manage calendars and schedules to ensure timely delivery of content
  • Track and analyze article analytics to inform future content decisions
  • Brainstorm ideas for client content and develop creative concepts
  • Perform quality assurance on content produced by clients and freelance writers
  • Stay up-to-date with industry trends and best practices in native advertising

Requirements:

  • Proven experience in native advertising (sponsored content) and its significance in the digital media industry
  • Excellent editing and writing skills, with a strong understanding of AP style
  • Passion for news and online journalism
  • Ability to work independently with minimal supervision
  • Proactive and results-driven approach
  • Affinity for our company mission and values

Nice-to-Have:

  • Background in PR, marketing, advertising, or journalism
  • Working knowledge of HTML

How to Apply: Please submit your application through our website, including a cover letter, resume, and two published writing samples.