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Materials Segment Marketing Specialist

1 month ago

Houston, Texas, United States Agilent Technologies Full time

The Global Segment Marketing and Market Intelligence Program at Agilent Technologies is focused on driving customer wallet and mindshare across all markets served by the company.

As a team, our mission is to lead the development of end-market strategies and the execution of cross-functional market initiatives with the goal of penetrating existing and emerging markets, maximizing market share, revenue, and growth.

The AFO Materials Segment Manager role will be responsible for characterizing end-market opportunities, performing market analysis, and working with customer-facing teams and product divisions to define market and customer needs.

This role will also work across the organization as the Materials regional market and customer champion to help define and support marketing programs and promotions targeted to this market that drive awareness, lead generation, and revenue.

Key responsibilities include:

  • Partnering with global and regional marketing teams to help define and implement marketing strategies, messaging, and sales programs to drive product demand and revenue.
  • Working collaboratively with regional sales teams to provide sales tools, training, and market insights to drive market penetration.
  • Working with Solutions Units and Product Lines to provide feedback on market trends, new opportunities, new regulations, and new product requirements.
  • Working with regional market development managers to align sales focus and develop customer collaborations to support end-market strategy and execution.
  • Monitoring and responding to competitors' marketing activities, positioning, and tactics.
  • Taking an active role in working with key industry and regulatory agencies to influence regulations and test methods.

Qualifications include:

  • A Master's or PhD degree in a related field of science.
  • A Master's degree in business administration is highly desirable.
  • 8+ years' experience in a senior sales, support, or marketing role in the analytical technology industry.
  • Experience selling or marketing to industrial accounts would be an asset.
  • A proven track record in developing and implementing market strategies to exceed business goals.
  • Experience selling, supporting, or marketing chromatography and/or spectroscopy solutions.
  • Knowledge of the Battery and Semi-Conductor product development process.
  • Experience working effectively in a highly matrixed organization.
  • The ability to work independently to implement projects according to strict timelines and budget.
  • Experience performing market analysis and developing business cases is desirable.
  • Strong verbal, written, presentation, and software skills (MS Suite).
  • Ability to travel up to 25% within North America.