Creative Director, Brand and Marketing

1 week ago

Austin, Texas, United States LegalZoom Full time
Job Title: Creative Director, Brand and Marketing

LegalZoom is seeking an experienced and passionate creative leader to join our Brand & Creative team. As a Creative Director, Brand and Marketing, you will be responsible for leading our brand and marketing efforts, driving innovation, and pushing the boundaries of best-in-class creative.

About the Role

We are looking for a creative leader with impeccable instincts and an unparalleled ability to translate their POV into an inspiring vision for cross-functional partners and leaders across the company. You will oversee a team of visual designers, copywriters, art directors, and a producer for branding elements on our website and all marketing activity off our website.

Key Responsibilities
  • Drive, influence, evolve, and uplevel LegalZoom's visual design strategy, brand identity, and brand voice
  • Own the development of cross-channel advertising campaigns across a variety of products and services
  • Ensure all creative assets are tailored and relevant to the objectives and intended distribution channels/platforms
  • Initiate and advocate for the use of innovative tools and technology to develop assets that are both unique and efficiently produced
  • Collaborate closely with Product Design to ensure brand identity and visual design aesthetics are seamlessly integrated throughout end-to-end customer journeys
  • Establish strong collaboration between creative teams to ensure assets are seamlessly integrated and deliver best-in-class storytelling
  • Leverage research, insights, and learnings to inform creative decisions that are rooted in consumer needs and business priorities
  • Influence and secure cross-functional buy-in with executives and key partners and build the credibility needed to push our brand to new levels of creative excellence
Requirements
  • 12+ years of experience as an innovative brand-first creative leader
  • Ideal experience in working in-house on a SAAS product and experience working directly with product teams on brand initiatives
  • A strong portfolio across breakthrough brand advertising campaigns and design rebrands
  • A strong desire to build incredibly creative teams overflowing with diverse perspectives
  • Ability to articulate and sell-in creative vision in presentations and feedback sessions
  • Ability to think clearly and contribute to editorial discussions and strategy during the entire creative production process, from concept through completion
What We Offer

LegalZoom is a remote-first company and offers a competitive salary range of $148,500 - $220,000, depending on experience. We also offer a full range of medical, financial, and other benefits, including medical, dental, vision insurance, 401k with matching contributions, paid time off, health savings account, flexible spending account, short-term/long-term disability insurance, and more.

We are an equal opportunity employer, dedicated to diversity, equality, and inclusion, and provide equal employment opportunities to all employees and applicants for employment. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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