Senior Technical Business Analyst

3 days ago


Rochester, New York, United States MassGenics Full time
About the Job

Innova Solutions is currently seeking a skilled Technical Business Analyst to join our team. As a Technical Business Analyst, you will play a critical role in driving business growth and innovation through the development and implementation of technical solutions.

Responsibilities
  • Develop and maintain strong working relationships with stakeholders to understand business needs and requirements.
  • Analyze and document business requirements for strategic ad implementation within videos.
  • Conduct routine monitoring and mitigation of voice of customer advertising user experience feedback.
  • Collaborate with cross-functional teams to analyze and evaluate advertising revenue forecasting, potential patient revenue loss, SEO/user experience/content migration impacts.
  • Develop and implement technical solutions to enable business objectives, including the transition to Adobe Experience Manager.
  • Conduct thorough analysis of all marketing landing pages and resource centers to ensure alignment with business goals.
  • Develop and maintain technical specifications, user experience requirements, and system validation plans.
Requirements
  • Strong analytical and problem-solving skills with the ability to interpret complex data.
  • Excellent communication and interpersonal skills with the ability to work effectively with cross-functional teams.
  • Ability to understand and articulate business and technical requirements.
  • Experience with technical requirements documentation and system validation plans.
  • Strong understanding of digital marketing and advertising principles.
Preferred Qualifications
  • Experience with Adobe Experience Manager.
  • Knowledge of data analysis and statistical software.
  • Experience with root cause analysis and change management.
About Innova Solutions

Innova Solutions is a global leader in technology and business transformation solutions. We have a strong commitment to innovation, quality, and customer satisfaction. Our team is passionate about delivering exceptional results and making a positive impact on our clients' businesses.



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