Associate Brand Manager, Innovation Taste Elevation Specialist
3 weeks ago
The Kraft Heinz Company: A Global Leader in Food and Beverage
We are a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. Our brands are truly global, with products produced and marketed in over 40 countries.
No matter the brand, we're united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide.
Our Culture of Ownership, Meritocracy, and Collaboration
We empower our people at every level - from entry-level intern to senior leader - to own their work. We share a responsibility to think like Owners - to be mindful of the collective and sustained success of Kraft Heinz - which we apply to every situation, every day.
Job Description: Associate Brand Manager, Innovation Taste Elevation
An Associate Brand Manager, for Taste elevation Innovation will play a crucial role in driving the development of new & delicious products from concept to launch, for one of our growth and key flagship brands.
You'll lead a cross-functional team of colleagues from product & packaging R&D, culinary, consumer insights, sales, finance, and Supply chain, and manage the end-to-end commercialization process to bring new & exciting innovation products to market.
Key Components of the Role:
- Lead the ideation, development, and execution of new products (Innovation and/or Renovation projects)
- Conduct market research and competitive performance to identify trends and opportunities
- Develop product concepts, prototypes, and formulations in collaboration with R&D and culinary teams
- Manage the product commercialization process and lead cross-functional teams (including R&D, Marketing, Culinary, CIS, Supply chain, Sales & Finance) ensuring timely, on budget, and successful project completion
- Contribute to the Masterbrand innovation strategy and 3Y pipeline by identifying trends, Consumer jobs to be done, innovation territories that are aligned with our Masterbrand strategy & POD
- Partner with the Marketing & Sales team to develop compelling product launch plans, product positioning, packaging, and promotional strategies and customer & sales presentations
Minimum Qualifications
- Bachelor's Degree (or advanced degree) in Business, Marketing, or related field
- 3 to 5 years of experience (prior experience in marketing or product innovation preferred)
- Strong project management skills with ability to successfully handle multiple projects simultaneously and deliver on timelines (Experience in cross-functional team management preferred)
- Outstanding verbal, written, and interpersonal communications skills
- Creative thinker with strong analytical skills
- Operates with a sense of urgency
- Strong leadership and results-driven
- Passion for food and flavor innovation
- Growth mindset and consumer-obsessed
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