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Social Media Strategy Manager
2 months ago
Position: Social Media Strategy Manager
About D.C. United:
D.C. United is a premier professional soccer club committed to delivering exceptional experiences to our supporters while positively impacting the community. We are focused on growth and excellence in all aspects of our organization.
Role Overview: As the Social Media Strategy Manager, you will be responsible for overseeing the creation and management of engaging content across various social media platforms.
Key Responsibilities:
- Direct the development of social media content and copy across multiple channels
- Formulate strategies to enhance fan interaction and community engagement
- Provide live coverage during matches and events
- Analyze content performance metrics and apply insights for improvement
- Interact with followers to cultivate a supportive online community
- Investigate industry trends to inform content strategies
- Collaborate with the marketing team on campaign concepts and execution
- Minimum of 3 years of relevant experience in social media management
- Bachelor's degree in marketing, communications, or a related field
- Proven experience in a managerial role within social media
- Familiarity with various social media platforms and branded content strategies
- Understanding of paid social media advertising
- Meticulous attention to detail and strong organizational capabilities
- Effective time management and task prioritization skills
- Excellent communication and problem-solving skills
- Ability to work autonomously and take initiative