Social Media Strategist

7 hours ago


Washington, Washington, D.C., United States National Democratic Institute for Intl. Affairs Full time
About the Role

The National Democratic Institute for Intl. Affairs is seeking a highly skilled Social Media Strategist to join our team. As a key member of our Digital Media team, you will be responsible for developing and implementing social media strategies that leverage the digital media capacity for NDI's overarching social media strategy and building digital media capacity for NDI's programs, teams, and local partners.

You will employ a deep understanding of all major social media platforms to shape the public conversation around NDI by building brand awareness, driving Institute reach, and socializing the organization's success stories by engaging with target audiences as required.

This position requires a strong understanding of social media metrics and success factors, as well as the ability to measure impact and reach through SEO and social media KPIs.

Key Responsibilities:

  • Develop and execute comprehensive and cohesive social media strategies to leverage and build awareness of the NDI brand
  • Collaborate and partner with others within the GRC team, as well as internally across NDI, to leverage cohesive, current, and integrated messaging and content across social media platforms
  • Lead the creation and curation of original and engaging content for NDI's social media channels
  • Manage social media content calendar for various media channels and digital campaigns
  • Monitor and respond to social media posts and questions on behalf of NDI

Requirements:

  • Bachelor's degree in journalism, communications, digital media, marketing, or related field
  • Minimum of four years of related experience working in social media, preferably with content management and outreach responsibilities
  • Proven track record of managing successful social media campaigns, particularly Google Ad campaigns
  • Advanced knowledge and proficiency in the use of Facebook, Twitter/X, LinkedIn, Instagram, and other social media platforms and online marketing tools/channels

What We Offer:

  • A comprehensive benefits package, including health, dental, vision, a generous PTO policy, flexible schedules, and a 10% employer contribution to the retirement pension
  • An anticipated salary range of approximately $70,000-$90,000


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