Strategic Product Marketing Leader
3 weeks ago
Overview
">We are seeking a highly skilled Strategic Product Marketing Leader to join our team at Verkada. This role will play a critical part in setting the go-to-market strategy for integrating new technologies and features into our broader marketing and sales efforts.
">The ideal candidate will have 2-8 years of experience in product marketing or similar fields, with a proven track record of driving creative and content efforts across the marketing organization. They will be able to write for various audiences, including technical content, and possess strong cross-functional skills to work closely with teams including Product, Engineering, Sales, Creative, and Marketing.
">Responsibilities
">Develop product positioning and competitively differentiated messaging for products based on user research, market insights, and product knowledge.
">Partner with the Product Management team to set a go-to-market strategy within each product vertical, including targeted markets, pricing and packaging, product rollout and marketing strategy.
">Bring new cameras products to market by taking the lead on launches - planning, creating/managing deliverables and timelines in order to maximize impact.
">Work closely with Brand, Creative and Demand Generation teams to increase market presence and drive pipeline through key outbound assets (video, webinars, thought leadership, email nurture, etc).
">Partner with Channel and Sales Enablement teams to effectively position our products, leveraging internal tools and developing assets that help improve win rates.
">Become a product subject matter expert, evangelist and cross-functional leader who unites Marketing, Sales, Customer Success, and Product teams to drive business results.
Requirements
">2-8 years of product marketing (or similar) experience, or prior management consulting experience.
">Experience working cross-functionally with teams including Product, Engineering, Sales, Creative, and Marketing.
">Ability to help drive creative and content efforts across the marketing organization.
">Strong ability to write for various audiences, including technical content.
">Bachelor's required, MBA is a plus, but not required.
Benefits
">We offer a comprehensive benefits package, including premium healthcare programs, paid parental leave policy & fertility benefits, professional development stipend, wellness/fitness benefits, and healthy lunches and dinners provided daily.
">Salary
">$150,000—$210,000 USD annually, depending on location and qualifications.
">Your Role
">You will be an integral member of our cross-functional team, working closely with Product, Engineering, Sales, Creative, and Marketing organizations to drive business results.
">We are committed to providing employment opportunities to all individuals without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.
-
Strategic Product Marketing Leader
3 weeks ago
San Francisco, California, United States Adobe Inc. Full timeAbout the RoleAt Adobe Inc., we're seeking an experienced Senior Product Marketing Manager to join our team and drive the go-to-market strategy for new product lines in the Adobe Experience Manager portfolio.This key leadership role involves working closely with multiple cross-functional teams to implement strategic plans, create content, and manage...
-
Strategic Product Marketing Leader
2 weeks ago
San Francisco, California, United States Page Mechanical Group, Inc. Full timeJob Description:The Principal Product Marketing Manager role is a pivotal position within the B2B Product Marketing team at Page Mechanical Group, Inc. This dynamic individual will spearhead product marketing initiatives for Document Cloud, identifying key market opportunities and driving strategic growth.In this capacity, you will work closely with...
-
Strategic Product Marketing Expert
6 hours ago
San Mateo, California, United States Rakuten Rewards Full timeAbout Rakuten Rewards:Rakuten Rewards is a leading e-commerce company that enhances the shopping experience by offering Cash Back, deals, and rewards from over 3,500 merchants. Founded in 1999, we have grown to become the go-to shopping destination for consumers, having paid out nearly $2 billion in Cash Back to our 15 million members.We operate ShopStyle, a...
-
San Francisco, California, United States Philo, Inc. Full timeHead of Integrated Product MarketingPursue a challenging role at Philo, Inc., where you will lead the development and execution of integrated product marketing strategies that drive growth and customer satisfaction.The ideal candidate will have 8+ years of experience in product marketing or related roles, with a proven track record of developing go-to-market...
-
Strategic Marketing Leader
3 days ago
San Francisco, California, United States Walker Warner Full timeJob SummaryWe are seeking a highly skilled Strategic Marketing Leader to join our team at Walker Warner. This role is responsible for developing and executing key marketing initiatives that contribute to the firm's ongoing success.
-
Strategic Marketing Director
3 days ago
San Mateo, California, United States IXL Learning Full timeCompany OverviewIXL Learning is the country's largest EdTech company, dedicated to creating innovative products that make a real difference for learners and educators. Our mission is to develop personalized learning products used by millions of people globally.SalaryThe base salary range for this full-time position is $125,000 to $180,000. The compensation...
-
San Mateo, California, United States Overjet Full timeAbout OverjetAt Overjet, we're revolutionizing the dental industry with innovative AI technology. As a leader in this space, our platform has already made a significant impact on thousands of dental providers and insurers worldwide.We're seeking an experienced product marketer to join our team and help shape the future of dentistry. This is a unique...
-
Product Marketing Leader
3 weeks ago
San Mateo, California, United States Verkada Full timeCompany OverviewVerkada is a leading provider of cloud-based physical security solutions. Our platform integrates six product lines – video security cameras, access control, environmental sensors, alarms, workplace, and intercoms – into a single software platform designed for simplicity and scalability.We have expanded rapidly with 16 offices across...
-
Strategic Solutions Marketing Leader
5 days ago
San Francisco, California, United States Clari Inc. Full timeAbout the RoleWe are seeking a seasoned Strategic Solutions Marketing professional to drive the positioning and go-to-market strategy for Clari's suite of solutions. This individual will play a pivotal role in shaping how we align our solutions to buyer needs and create differentiation in the market.Key Responsibilities:Develop and launch key Clari solutions...
-
Strategic Marketing Leader
3 days ago
San Jose, California, United States Cypress HCM Full timeWe are a world-leading multimedia and creative software company using cutting-edge tools and technologies, including industry-leading AI and creative software. Our innovative solutions empower millions of users to achieve their creative and business goals.As a Product Marketing Manager with Cypress HCM, you will contribute to the development of strategies...
-
Strategic Product Marketing Director
3 weeks ago
San Jose, California, United States Adobe Full timeAbout the OpportunityWe are seeking a highly strategic and data-driven Director of Product Marketing for Adobe Commerce. This role will lead the product marketing organization for Adobe Commerce, uniquely positioned to drive growth, retention, and engagement with new and existing customers.Main ResponsibilitiesGrowth & Retention Strategy: Define market...
-
Senior Product Marketing Leader
9 hours ago
San Mateo, California, United States Freshworks Full timeJob OverviewFreshworks is a leading provider of cloud-based software solutions, including Freshdesk, Freshsales, Freshmarketer, Freshservice, and Freshchat. We're seeking a seasoned Senior Director, Product Marketing to lead the go-to-market strategy for our Employee Experience (EX) portfolio of products.This role will involve developing and executing...
-
Product Marketing Leader for Live Commerce
4 days ago
San Jose, California, United States eBay, Inc. Full timeWe are looking for a seasoned Product Marketing Leader to join our Live Commerce team at eBay, Inc. As Head of Inbound Product Marketing, you will develop and execute strategic plans to drive demand for new products and features, leveraging your expertise in Live shopping, social commerce, or video commerce.You will lead cross-functional teams, collaborating...
-
Product Marketing Leader
3 days ago
San Diego, California, United States Petco Full time**About Petco:**Petco is a health and wellness company focused on improving the lives of pets, pet parents, and our partners. We're committed to creating a healthier, brighter future for all.**Job Summary:**We're seeking an experienced Product Marketing Manager to lead strategic marketing initiatives that position our technology products as leading solutions...
-
Strategic Finance Leader
5 days ago
San Mateo, California, United States Luminai Full timeAbout Our OpportunityLuminai is a cutting-edge technology firm dedicated to revolutionizing complex internal processes across various industries. We leverage AI to automate long-form organization-wide workflows, empowering our clients to focus on high-priority tasks.As we continue to expand and grow, we're seeking a highly skilled Strategic Finance Leader to...
-
San Mateo, California, United States Brightvision Capital Partners, LLC Full timeAt Brightvision Capital Partners, LLC, we're seeking a seasoned leader to spearhead our Global Marketing, Sales and Support operations.This pivotal role requires a strategic thinker with 15+ years of leadership experience in SaaS. You'll be responsible for setting the vision, strategy, and roadmap for our Integrated Customer Group's sales, marketing, and...
-
San Mateo, California, United States Freshworks Full timeAbout Us:Freshworks is a leading provider of cloud-based software solutions that help businesses delight their customers and employees. Our innovative approach to building and delivering software focuses on affordability, speed of implementation, and end-user design. Headquartered in San Mateo, California, we have a global presence with teams operating from...
-
San Mateo, California, United States Freshworks Full timeProduct Marketing Leader for Employee Experience PortfolioFreshworks is a leading provider of cloud-based software solutions designed to delight customers and employees. As a Senior Director of Product Marketing, you will play a critical role in executing the go-to-market strategy for our Employee Experience (EX) portfolio of products.Key...
-
Digital Product Marketing Specialist
2 days ago
San Mateo, California, United States IXL Learning Full timeI'm a detail-oriented professional seeking a challenging role as a Product Manager at IXL Learning. In this position, I'll leverage my expertise in digital marketing to drive business growth and customer engagement. My key responsibilities will include developing a strategic understanding of IXL's digital marketing efforts and collaborating with our digital...
-
San Mateo, California, United States Freshworks Inc. Full timeFreshworks Inc. is seeking a seasoned Strategic Director of Employee Experience Marketing to spearhead the go-to-market strategy for our Employee Experience (EX) portfolio of products.This includes products like Freshservice and Device42, which collectively represent >$400M ARR and are growing rapidly. As a key member of the Product Marketing team, you will...