Social Media Marketing Specialist

10 hours ago


Ann Arbor, Michigan, United States THE PULPO GROUP Full time
Job Title: Social Media and Marketing Content Specialist

We are seeking a highly skilled Social Media and Marketing Content Specialist to join our team at The Pulpo Group. As a key member of our marketing team, you will be responsible for creating and implementing social media strategies that align with our brand voice and vision.

Key Responsibilities:

  1. Develop and execute social media strategies that drive engagement and brand awareness.
  2. Manage and maintain our social media presence across multiple platforms, including creating and scheduling content, responding to comments and messages, and analyzing engagement metrics.
  3. Collaborate with our marketing team to create and distribute monthly e-newsletters to our subscribers.
  4. Contribute to the development of marketing materials, including event posters, handbills, email newsletters, and digital ads.
  5. Work closely with our chefs, managers, and event coordinators to ensure brand consistency and accuracy in all marketing materials.
  6. Stay up-to-date with the latest social media trends and best practices to ensure our brand remains competitive and relevant.

Requirements:

  • Bachelor's degree in marketing or equivalent experience.
  • Minimum 2-3 years of marketing experience, including social media management.
  • Superior photography skills and knowledge of social media platforms, including tagging accounts, hashtags, and measuring engagement metrics.
  • Strong communication and organizational skills, with the ability to work independently and as part of a team.
  • Flexibility and adaptability to changing needs and priorities.

What We Offer:

  • Company-supplemented health benefits (medical, dental, vision).
  • 401K plan with company matching program.
  • Vacation, sick, and personal time.
  • Hybrid work arrangement.
  • Dining discounts.


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