B2B Communications Specialist
7 days ago
At RealTruck, we're seeking a highly skilled B2B Communications Specialist to join our team. As a key member of our organization, you will be responsible for developing and executing communication strategies that enhance our relationships with wholesale and dealer partners.
Key Responsibilities:- Create and execute comprehensive communication plans targeting B2B partners.
- Develop engaging content for daily and weekly bulletins, newsletters, webinars, email campaigns, social media, and the B2B portal.
- Oversee the operation of the B2B communication portal, email campaigns, social media channels, and mobile app.
- Plan and execute quarterly webinars and bi-annual dealer summits.
- Track the effectiveness of communication efforts and report on key metrics.
- Collaborate with internal teams to gather information and align communication strategies.
- Implement and manage feedback mechanisms to gather partner insights and improve communication efforts.
- Organize and promote training opportunities for partners to enhance product knowledge and sales capabilities.
- Develop and execute crisis communication plans to manage and mitigate any negative impacts.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in B2B communications, marketing, or a related role.
- Experience utilizing digital marketing tools.
- Synthesizes complex or diverse information.
- Collects and researches data.
- Uses intuition and experience to complement data.
- Designs workflows and procedures.
- Assesses own strengths and weaknesses.
- Pursues training and development opportunities.
- Strives to continuously build knowledge and skills.
- Shares expertise with others.
This position operates in a professional office environment. This role routinely uses standard office equipment.
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