Senior Account Executive, Public Relations Specialist

3 weeks ago


Milwaukee, Wisconsin, United States Interdependence Full time
Job Overview

We are seeking a seasoned Senior Account Executive with a strong background in influencer marketing and public relations to join our team at Interdependence. The ideal candidate will have a proven track record of managing successful influencer marketing and PR campaigns, building and maintaining client relationships.

Key Responsibilities
  • Develop and execute comprehensive strategies that align with clients' goals and objectives, leveraging expertise in influencer marketing and public relations.
  • Identify, engage, and manage relationships with influencers to create authentic and impactful brand collaborations, driving business results.
  • Build and maintain relationships with key media contacts, securing coverage in top-tier outlets and amplifying brand visibility.
  • Oversee the creation of press releases, pitches, and other PR materials, ensuring they are compelling and aligned with brand messaging.
  • Monitor, analyze, and report on the effectiveness of PR and influencer campaigns, providing actionable insights for continuous improvement.
  • Collaborate with internal teams, including creative, social media, and digital marketing, to ensure cohesive and integrated campaign execution.
  • Provide strategic counsel and support in managing crisis communications and mitigating potential reputational risks.
Requirements
  • Minimum of 4-5 years of experience in influencer marketing and public relations, preferably within an agency setting.
  • Bachelor's degree in public relations, Communications, Marketing, or a related field.
  • Strong understanding of the media landscape and influencer marketing trends.
  • Excellent communication and interpersonal skills.
  • Proven ability to manage multiple clients and projects simultaneously.
  • Creative thinker with strong problem-solving abilities.
  • Proficiency in PR and social media management tools.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
What We Offer
  • Competitive benefits package, including medical/dental/vision support, vacation/sick time/paid time off for important holidays, 401(k), Work Out Wednesdays, flexible working arrangements, and Summer Fridays.


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