Director of Marketing

2 weeks ago


New York, New York, United States SilentEight Full time
Director of Marketing

At Silent Eight, we're revolutionizing the fight against financial crimes with our AI-based products. As a leading RegTech firm, we're working with top international financial institutions to make the world a safer place.

This role is a critical part of our growth strategy, and we're looking for a seasoned marketing leader to drive our Account-Based Marketing (ABM) efforts. As the Director of Marketing, you'll be responsible for developing and executing comprehensive ABM programs that align with our business objectives and deliver measurable results.

Key Responsibilities:
  • Design and execute comprehensive ABM strategies to target high-value accounts, ensuring alignment with business objectives.
  • Develop and execute creative, customized programs to drive demand in key territories and strategic accounts, using an integrated marketing approach with various tactics.
  • Measure, analyze, and report on target accounts penetration and the impact of ABM efforts on marketing pipeline attribution.
  • Work closely with Sales, Product, and Customer Success teams to develop and implement cohesive go-to-market strategies that propel revenue growth.
  • Leverage data analytics to optimize ABM campaigns, measure performance, and refine tactics for greater impact.
Requirements:
  • Minimum of 10 years in marketing, with at least 3-5 years in a senior ABM role within the tech or financial services industry.
  • Momentum ITSMA, Inflexion Group certification would be a plus.
  • Strong understanding of ABM principles, strategies, and best practices, leading to the development of our GTM marketing approach.
  • Proficiency in marketing automation tools, CRM systems, and ABM platforms.
  • Outstanding project management and coordination skills with the ability to track multiple, simultaneous projects and deliverables.
  • Ability to analyze data, derive actionable insights, and make data-driven decisions.

This is a remote position, and you must be willing to work hours based in the Eastern Standard time zone. The anticipated pay range for this role is $150,000 to $165,000, and actual compensation will be based on qualifications, experience, location, and other factors.


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