Digital Marketing Analyst

8 hours ago


Houston, Texas, United States Liberty Personnel Services, Inc Full time
Job Summary

We are seeking a highly skilled Digital Marketing Analyst to join our team at Liberty Personnel Services, Inc. The ideal candidate will have a strong background in digital marketing, with a focus on search engine optimization and analytics.

Key Responsibilities
  • Optimize the on-site search experience using Algolia's search platform features, including redirects, synonyms, rules, boosting, and pinning.
  • Analyze and report on search data using Adobe Analytics to generate insights into consumer and market trends.
  • Educate cross-functional teams on best practices for search tools.
  • Collaborate with various teams to better understand customer behavior and enhance their experience.
  • Work with merchandising, project management, and design teams to improve the overall shopping experience.
  • Continuously monitor and optimize recommendations based on user behavior, preferences, and historical data.
  • Implement A/B testing to refine recommendation algorithms and improve performance.
Requirements
  • Bachelor's Degree or equivalent experience in Marketing, Business, or a related field.
  • 2 to 5 years of experience in an eCommerce environment, with a focus on digital marketing and analytics.
  • Strong analytical and problem-solving skills.
  • Excellent communication and collaboration skills.
  • Ability to work in a fast-paced environment and meet deadlines.
What We Offer

Liberty Personnel Services, Inc. offers a competitive salary and benefits package, as well as opportunities for professional growth and development.



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