Brand Marketing Leadership Position

4 weeks ago


Maryland, United States McCormick & Co Inc Full time

About the Role:

We are seeking a highly skilled Marketing Manager to join our team at McCormick & Co Inc. As a key member of our marketing team, you will be responsible for implementing brand strategy and managing the development and activation of fully integrated marketing campaigns for the McCormick brand in North America.

Key Responsibilities:

  • Develop and execute marketing plans to reach specific target audiences and drive brand awareness, consideration, and advocacy.
  • Work with cross-functional internal teams and external agencies to develop new brand campaigns to deliver on business objectives, reach the consumer target, drive return on investment, and deliver insights back to the organization.
  • Lead the day-to-day working relationship with agencies to develop and execute big ideas, including copy testing, photo and video shoots, and asset development.
  • Deliver brand projects on time, on budget, and with excellence, ensuring compliance of brand standards and maintaining consistency of all communication elements across marketing-based activities.

Requirements:

  • Bachelor's Degree in Marketing or relevant field.
  • Minimum of 3 years' experience in marketing or closely related field.
  • Demonstrated experience working on integrated marketing campaigns for large consumer brands.
  • Demonstrated experience creating campaigns that ladder back to brand identity and strategy.
  • Sound understanding of modern marketing channels.
  • Action-oriented team member who will drive projects to on-time completion.
  • Excellent oral and written communications skills.
  • Strong analytical and problem-solving skills.
  • Able to direct flawless execution with attention to detail.

What We Offer:

  • Competitive compensation package.
  • Comprehensive health plans covering medical, vision, dental, life, and disability benefits.
  • Family-friendly benefits such as paid parental leave, fertility benefits, Employee Assistance Program, and caregiver support.
  • Retirement and investment programs including 401(k) and profit-sharing plans.

About McCormick & Co Inc:

We are a global leader in herbs, spices, seasonings, and condiments, with a passion for flavor and a commitment to innovation. We are proud to be a diverse and inclusive workplace, and we offer a comprehensive total rewards package to our employees.



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