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Business Strategy Lead
2 months ago
Key Responsibilities
Project Execution, Government Engagement, Client Relationship Management, B2B Marketing, Knowledge Development
Overview
Business Development: Craft proposals; create client presentations utilizing Google Slides; devise market entry strategies for high-tech multinational clients.
Marketing: Engage in content marketing, forge partnerships, and manage external relations.
Strategic Planning: Formulate go-to-market strategies for clients and refine TMC's business planning processes.
Management: Oversee knowledge management and identify opportunities in key areas of general management.
Content Creation: Develop outreach materials, trip briefs, and B2B marketing content to enhance the firm's visibility and foster client engagement.
Project Implementation: Drive the execution of 1-2 projects weekly, including managing client engagements, such as preparing for executive trips.
Prepare comprehensive trip briefs for client executives, utilizing established templates.
Craft and refine outreach messages to secure meetings for clients, ensuring alignment with stakeholder priorities and objectives.
Lead the initial phases of client market expansion strategies and intelligence projects for fintech, cryptocurrency, and AI multinationals.
Coordinate high-level meetings with government representatives to address policy priorities and client challenges.
Translate client objectives into clear work scopes, define roles, develop execution plans, and manage project budgets, delegating tasks as necessary.
Conduct hypothesis formulation and testing; create actionable market entry strategies for clients expanding in the Gulf region, with potential travel requirements.
Quality Assurance:
Ensure timely delivery of projects while maintaining high standards of quality.
Address project challenges as they arise, including information retrieval, communication issues, resource allocation, and risk management.
Management Collaboration:
Work closely with senior leadership to enhance TMC's organizational structure and cultivate long-term internal relationships. Invest time in learning new AI platforms and the field of government relations consulting to effectively deliver TMC services.
General Management and Coordination:
Manage communications with firm leadership, providing regular project tracking and reporting to TMC's CEO on progress, changes, and potential bottlenecks.
Align organizational goals with business planning to drive the company's agenda.
Simplify complex information into actionable insights and recommendations for the CEO.
Knowledge Management:
Identify platforms to leverage AI for efficient data analysis and presentation of news related to Gulf financial policies, regulatory changes, and competitor activities.
Support other functions aligned with business priorities, including employer branding, marketing, logistics, and financial tracking.
Business Development:
Month 1: Refine and enhance a systematic proposal for an international online trading platform; strengthen pitches for Asian fintech multinationals seeking assistance in the Gulf.
Organize meetings with potential clients.
Month 3: Assist in scaling sales growth, driving lead generation, and managing the sales pipeline.
Generate brief business development status updates for TMC leadership; implement and track business development actions using CRM software.
Month 4 and Beyond: Oversee business development proposals, such as market entry strategies, using Google Docs or Slides.
Consistently engage with prospective clients and track progress systematically.
Marketing:
B2B Content Marketing: Develop intellectual capital on key themes to elevate the firm's profile.
Content Creation: Produce engaging content, including project briefs for graphic designers to create infographics, newsletters for clients, and presentations that capture media attention and enhance client engagement.
Design marketing materials for elite clients, commissioning visuals and infographics to humanize fintech and cryptocurrency narratives in Gulf markets.
Additional Opportunities:
Seek opportunities to raise the firm's profile through timely topics that showcase expertise, such as securing speaking engagements at significant events.
Desired Attributes:
A visionary thinker who simplifies complexity.
Composed under pressure, adept at resolving disputes with minimal disruption.
Possesses a growth mindset and welcomes constructive feedback.
Exhibits clear and concise communication skills.
A collaborative team player with meticulous attention to detail.
Experience in producing B2B proposals for fintech multinationals and investors.
Effectively manages upward communication.